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Kitchener Downtown Mall

Film approximately 7:20 minutes in length of Kitchener Mall a pedestrianized stretch of King Street East in downtown Kitchener during the summer months. Pedestrians and cyclists are seen moving along sidewalks and crossing streets, with the occasional trolleybus passing by. Parking spaces are painted in white hash marks with numerous tree-filled planters, flowerbeds, and benches positioned within and along them. Shots of flower beds, sculptures, a water fountain donated by the Big Brothers Association, and people seated on patios and benches appear through out. Buildings and storefronts visible include: Odeon, Eaton's, Kresge, Dutch Boy Food Market, Strand Bowl, Palladium Restaurant, Lyric theatre, Pennsylvania Kitchen, Goudies Department Store, the Walper Hotel, Queen's Restaurant, the Toronto Dominion Bank, Grafton's, Woolworth's, Sally's, Zeller's, Jack Fraser, Herman Lippert Mens Wear, Young's Jewellers, Samer's, and Frank's Mens Wear.

Kitchener-Waterloo Record

Concordia Club fonds.

The majority of the archives of the Concordia Club were destroyed either as a result of the ransacking of the club by the 118th Batallion in 1916, or as a result of the fire of Nov. 17, 1971. As a result the earliest records of Concordia have largely been lost forever. A very small number of items can be traced back to the Concordia Male Choir (1873-1914). These take the form of two items of correspondence, programs for the "Sängerfests", clippings, and photographs. A small number of archival records also can be found which belonged to the "Deutscher Club, Kitchener" (1925-1930), and include a set of house rules, letters patent, and photographs. Some records from the 1930s have also been preserved to this day, and include artifacts, clippings, legal documents, a membership list, photographs, and programs of events. However, the majority of the materials date from the 1950s onwards. These materials document the history of the Concordia Club since the 1950s, and include artifacts, audiovisual material, clippings, correspondence, ephemera, financial records, legal documents, membership records, minutes of meetings, photographs, publications, and scrapbooks.

Concordia Club

"Life after life".

Contains a copy of a documentary funded by the Kitchener and Waterloo Community Foundation, the United Way of K-W, K-W House Churches, The Mennonite Central Committee, Wilfrid Laurier University : Faculty of Scoial Work, and the Mennonite Coalition for Refugee Support.

Kitchener and Waterloo Community Foundation

English sales meeting : new commercials.

Contains one film reel of new Dare Foods Limited television commercials that were probably shown at the English sales meeting. The film reel includes "Meadow," "Treehouse," and "Hansel & Gretel."

Dare Foods Limited

Dream sweet Dare.

Contains one videocassette recording of the Dare Foods Limited television commercial "Dream Sweet Dare." The videocassette also includes "Tree House," "Meadow" and "Hansel & Gretel."

Dare Foods Limited

Dare Foods / [produced by] MacLaren Advertising.

Contains one videocassette recording of Dare Foods Limited television commercials "Tree House," "Meadow," "Hansel & Gretel," and "Ingredient." All the commercials were produced in 1966 except for "Ingredient" which was produced in 1977.

Dare Foods Limited

Dare historical reel.

Contains one film reel entitled Dare Historical Reel. The film reel consists of Dare Foods Limited television commercials between 1966 and 1976. Film includes "Treehouse," "Meadows," "Hansel & Gretel," "Swing," "Fishing," "Farm," "Chocolate Chip," "Variety," "Alice in Wonderland," "Treasure Island," "School Bus," "Gym," and "Dans l'Air." Several commercials are in French including "Chocolate Chip," "Alice in Wonderland," "Treasure Island," and "Dans l'Air." The majority of commercials are 60 seconds each in length.

Dare Foods Limited

Commercials.

Contains one film reel that includes Dare Foods Limited television advertisements "Farm," "Treasure Island," "Alice and Wonderland," and "Dare Dans L'Air."

Dare Foods Limited

Dare Cookies.

Contains one film reel that includes Dare Foods Limited television advertisements "Treasure Island," and "Alice in Wonderland." Each advertisement is 60 seconds in length.

Dare Foods Limited

Dare, September 1971 / [produced by] JWT.

Contains one film reel that includes Dare Foods Limited television advertisements "Chocolate Chip," and "Variety." The reel includes four versions of "Chocolate Chip" and three versions of "Variety." Each version is either 30 or 60 seconds each in length. A note inside the original film canister lists Reef, "Celebration Bathroom." Two versions of "Celebration Bathroom" are listed one 30 seconds and the other 60 seconds in length.

Dare Foods Limited

Dare products / [produced by] MacLaren Advertising.

Contains one videocassette that consists of television advertisements. The videocassette includes the following 12 spots: "Dare Devils," "Time Out,” “Ingredient,” “Dare Delicious,” “Opera,” “Jason,” “Tough Boss,” “Lost Boy,” “Dad’s Cookies,” and “Peak Freen.” The advertisements were produced between 1976-1979 and 1982.

Dare Foods Limited

Opera.

Contains one film reel of the Dare Foods Limited, Kitchener, Ontario, television advertisement "Opera."

Dare Foods Limited

Ingredients.

Contains one film reel of the Dare Foods Limited television advertisement "Ingredients."

Dare Foods Limited

Dare Foods Limited.

Contains one film reel of Dare Foods Limited television advertisements. The film consists of two versions of "Dare Delicious,"and two versions of "Opera," each 30 seconds in length.

Dare Foods Limited

Dare Foods Limited : cookies competitive reel / [produced by] D’Arcy Masius Benton & Bowles Canada Inc.

Contains one videocassette of competitor's advertisements produced between 1984 and 1988. The videocassette includes the following commercials: Dad’s – “3’ 8”, Oreo – “Open an Oreo,” Chips Ohoy [sic] – “Counting,” Keebler – “Mailman,” Mr. Christie – “Chewey,” Duncan Hines Chocolate, Chips Ohoy [sic], Beatrice Colonial, “Master Baker,” Duncan Hines – “Raining Chips, ” Country Fibre “Boy/Glasses, ” Country Fibre “Man/Glasses, ” Fudgee-O’s “Measuring Cookies, ” Peak Freans Bourbon Cream – “Cuckoo, ” Peak Freans Shortcake – “Fishbowl, ” Peak Freans Digestive – “Graduation, ” Peak Freans Fruit Cremes – “Figurines, ” Peak Freans Cookies – “Bon Voyage, ” Peak Freans Orange Chocolate – “Knights Cat, ” and Oreo Chocolate – Fudge Intro.

The advertisements are 15, 30, or 60 seconds each in length. A list of the advertisements, length, order, and production date is included.

Dare Foods Limited

Katjes.

Contains one videocassette including recordings of television and radio advertisements for Katjes gummi candies. The advertisements included are “Supermarkt,” “Entgleisung,” “Filmriss,” “Kaufhaus,” “Schwimmbad,” “Berwerbung,” “Programmänderung,” and “Reiseleitung.”

Dare Foods Limited

Soft spot, September 1996.

Contains one videocassette recording of the Dare Foods Limited television advertisement "Soft Spot." The advertisement promotes Real Fruit Gummies.

Dare Foods Limited

Whippet le lait / [produced by] TQS.

Contains one videocassette recording of the Dare Foods Limited television advertisement "Whippet le Lait." The commercial advertises the promotion "Pur délire à Hollywood."

Dare Foods Limited

Dare Breton in Japan.

Contains one videocassette recording of the Dare Foods Limited television advertisement for Breton crackers used in Japan. The Breton cracker product was under license as "Moringa Digestives." The advertisement played off the popularity in Japan of Anne of Green Gables.

Dare Foods Limited

Le mondial, August 16, 2002.

Contains one videocassette recording of the television advertisement "Le mondail." The advertisement promotes Whippet biscuits with the slogan "Pur Délice/Pur Délire."

Dare Foods Limited

Whippet, August 2002.

Contains one CD-ROM. The CD-ROM has three files that include a Microsoft Power Point presentation and two television commercials. The file, Dare ppt 2002-08-20, is a Power Point presentation, "Présentation de l’activité marketing et des possibilities de marchandisage, Whippet,” and is 2,621 KB. The file, DARWH~GI.MPG, is a television commercial for Whippet cookies, is 1,796 KB (mpeg) and is dated 2002-08-14. The file, Whippet TQS.MPG, is also a television commercial for Whippet cookies is 9,365 KB (mpeg) and is dated 2002-08-20.

Dare Foods Limited

Dare Bear at Wintario / [produced by] Milad Bess.

Contains one videocassette recording of the television production of the Ontario Lottery Corporation's Wintario draw held at the Gravenhurst High School during the Muskoka Winter Fair in [ca. 1989]. The Dare Bear mascot helped the Mayor of Gravenhurst push the button to start the Wintario draw.

Dare Foods Limited

Juiced Up van, Juiced Up mascots.

Contains one videocassette recording of an informational video promoting the new Dare Foods Limited van decorated with images of the Juiced Up characters. The Juiced Up mascots also appear in the video.

Dare Foods Limited

Kitchener 1 (file 1 of 9).

Contains one videocassette recording of employees at the Dare Foods Limited head office and plant in Kitchener wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 1 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Ottawa 4 (file 2 of 9).

Contains one videocassette recording of employees at the Ottawa office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 4 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Toronto 5 (file 3 of 9).

Contains one videocassette recording of employees at the Toronto office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 5 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Quebec region 1992 6 (file 4 of 9).

Contains one videocassette recording of employees at the office in Quebec wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 6 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Winnipeg 7 (file 5 of 9).

Contains one videocassette recording of employees at the Winnipeg office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 7 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Edmonton 8 (file 6 of 9).

Contains one videocassette recording of employees at the Edmonton office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 8 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

Moncton 9 (file 7 of 9).

Contains one videocassette recording of employees at the Moncton office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 9 of 10. These recordings were included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

B.C. branch 10 (file 8 of 9).

Contains one videocassette recording of employees at the British Columbia branch office wishing Carl Dare a happy 75th birthday. Each of the 10 regions submitted a recorded birthday wish for Carl Dare and this is number 10 of 10. These recordings were included in a longer video birthday wish, Mr. C.M. Dare's 75th birthday.

Dare Foods Limited

Happy birthday Mr. Dare (file 9 of 9).

Contains one videocassette recording of staff from the Atlantic District, Halifax and Moncton, wishing Carl Dare a happy 75th birthday. The recording was included in a longer video birthday wish, "Mr. C.M. Dare's 75th birthday."

Dare Foods Limited

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