Contains price lists for Valentine candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists record products, package weight, case weight, cubic feet per case, price per pound, and net price delivered to stores and warehouses.

Contains price lists for Dare Foods Limited, Kitchener, Ontario, Halloween candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Contains price lists for Christmas candy, chocolate, confectionery and Christmas bulk candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1977 prepared by Thorne, Riddell & Co.

Contains brochures, tin tie biscuit packages, and colour photographs of products and store displays.

Contains price lists for Easter candy ranges sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists record products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

File consists of a valuation of the Dare group of companies (Dare Foods, Dare Foods Biscuit Division and Dare Foods Candy Division) for the year 1977 prepared by Thorne Riddell & Co.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1978 prepared by Thorne, Riddell & Co.

Contains price lists for Family Pack candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe weight, price per case, and net price delivered to stores.

File consists of declassified and obsolete recipes and formulas for Dare biscuit products.

Contains five Breaktime Fudge Cookies boxboard packages. Each box contained 13 ounces of cookies.

File consists of by-law no. 1 for Dare Foods (Biscuit Division) Limited.

Contains one film reel of the Dare Foods Limited television advertisement "Jason."

File consists of one photograph of the distinguished salesman award presentation for Maurice Villemaire. Identifications from verso:

• Savage, R.
• Reeve, D.V.
• Dare, Carl Merner
• Villemaire, Maurice
• Carpenter, K.
• Willoughby, T.

Contains one colour photograph portrait of C.M. Dare.

Contains one colour photograph portrait of C.M. Dare.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1979 prepared by Thorne, Riddell & Co.

Contains two Oatmeal Raisin Cookies tin tie packages. Each package contained 14.1 ounces of cookies.

File consists of six upper body portrait photographs of Carl Dare.

Contains four tin tie biscuit packages. Includes Lemon Chiffon, Maple Walnut Cookies, Chateau Cookies, and Swiss Creme Cookies. Packages range in size from 15 to 16 ounces. The Swiss Creme Cookies package has a note on it stating that the product was discontinued in 1979.

Contains 11 colour photographs of products, product brochures and a price list for biscuits and candy.

File consists of one cardboard package for Dare's onion flavoured Stax Snax.

A carton used to package Wheaten crackers, possibly a Breton cracker product made under license by St. Michael.

Contains price lists for Darejubes sold East of Lakehead, Lakehead and West, in Newfoundland. Price lists describe products, package weight, case weight, and net price delivered to stores and warehouses.

Contains 18 colour slides. The slides are images of people from the Kitchener head office. The people are sitting at desks in offices, at meetings, and a few slides include employees playing baseball for the Flying Angels baseball team.

Contains one colour photograph. The photograph is an image of the exterior of the Dare Foods Limited plant. A Dare Biscuits and Bonbons truck is parked outside the plant.

File consists of financial comparisons between Dare Foods Inc. and Interbake Foods Ltd. for the year 1980.

Contains material relating to the financial situation and sale of Sunbeam Shoes Limited. File consists of correspondence, shareholders' meeting agenda, accounts, and production forecast.

Contains one sales manual separated by the following dividers:

• Introduction,
• Product Knowledge,
• Communications,
• Policies,
• Procedures,
• Account Classification,
• Merchandising,
• Selling Aids,
• Dare Selling Formula,
• Sales Promotion Information,
• Selling Seasonal Products,
• Distribution,
• Cars,
• Territory Management, and
• The Ultimate Goal.

Contains one videocassette recording of Dare Foods Limited television commercials "Tree House," "Meadow," "Hansel & Gretel," and "Ingredient." All the commercials were produced in 1966 except for "Ingredient" which was produced in 1977.

Contains 20 colour slides. The slides are images of Ontario store logos including A&P, No Frills, National Grocers, LOEB IGA, Knechtel, Shoppers Drug Mart, Mr. Grocer, Zehrs, Food City, Dominion, Mann's EMA Foods, IGA Foods, and Loblaws.

Contains two black and white photographs of the Dare Foods candy division plant in Hamilton.

Contains two colour photographs and 25 negatives. The photographs and negatives are images of a staff banquet.

File consists of a certificate of amendment, the articles of amendment, and the articles of continuation for Dare Foods (Biscuit Division) Limited, under the Canada Business Corporations Act.

File consists of one cardboard package for Dare's cheese flavoured Stax Snax.

Two corporate brochures created by Dare Foods Limited outlining the corporate policy of the company along with its history, product information, manufacturing processes, packaging and more. The brochures were likely created in different years. One brochure is written in French and the other is written in English.

Contains one Stax Snax boxboard package. The package contained six ounces of cheese flavoured product.

Contains price lists for cellophane packaged biscuits sold East of Lakehead, Lakehead and West, and in Newfoundland. The price lists provide a breakdown of prices per pound, kilogram, and case.

Contains 30 colour slides. The slides are images of the various stages of Breton cracker production at the Kitchener plant. The slides includes images of the oven in operation, staff working on the production line, detailed images of the oven, and finally images of the machine that packs the crackers into the shipping boxes. The slides are numbered in order.

Contains six colour photographs and 13 negatives. The photographs are images of an Edi Launch Day cake, staff, and Edi Launch cutting the cake. Photographs of six men in a warehouse are also included.

Contains one colour photograph. The photograph is an image of six men, two of whom are holding a cake. The men are dressed formally and have buttons on that read "Dare Quality Service 1892." The words "M. Watson" are written on the reverse of the photograph.

Contains one image of a man standing in front of a candy display in a store. The words "M. Watson" are written on the reverse of the photograph.

Contains five colour aerial photographs. The photographs are images of the Dare plant in Kitchener from two different angles.

Contains four black and white aerial photographs of the Kitchener head office and biscuit plant. Several of the photographs have been edited.

Contains three double-sided Dare signs. The signs are red and white. One side of the sign reads, "Twin-packed for freshness," and the other side reads, "Made with vegetable shortening."

Contains the Almer Company Limited Annual Meeting of Shareholders agenda; correspondence; a copy of the agreement between Dare Foods Limited, James G. Martin, J. Douglas Oddie, Sunbeam Shoes Limited, The Almer Company Limited, Sisman’s Holdings Limited, and Edward Tregunno; and confirmation of credit facilities from The Royal Bank of Canada pertaining to the sale of control of Sunbeam Shoes Limited.

Contains five financial statements for The Almer Company Limited. The March 1980 to March 1981 statements were prepared by Erickson, Lee, Macdonald & Co., chartered accountants, Hamilton. The March 1982 to June 1983 statements were prepared by MacGillvray & Co., chartered accountants, Port Colbourne. All statements include a section on the subsidiary company, Sunbeam Shoes Limited.

File consists of one cardboard package for Dare's simulated bacon flavoured Stax Snax.

Contains three Rio Chocolate Fudge Cookies boxboard packages. Each box contained 14.1 ounces of cookies. The twin pack was introduced in 1981 and a new box was introduced in August 1982.

Contains price lists for crackers sold East of Lakehead, Lakehead and West, in the Atlantic, and Newfoundland. Price lists describe products, package weight, case weight, cubic foot of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains two colour photographs. The photographs are images of two men speaking in a convention room at the Commonwealth Holiday Inn. A poster behind the podium states "Success with Dare in '81".

Contains samples of cellophane and tin tie packages, product brochures, signs, promotions and coupons, advertisements, a Dare Foods Limited corporate policy and history, and 18 colour and 13 black & white photographs of products.

Contains two Panda Chocolate Sandwich Cookies boxboard packages. Each box contained 14.1 ounces of cookies.

Contains one videocassette recording of the Dare Foods Limited television advertisement, "On Its Own." The advertisement promotes Breton crackers.

Contains price lists for specialty items, special candy items, Stak-A-Jars, Foley’s Candy range, and Super Pops sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses.

Contains annual financial statements for Sunbeam Shoes Limited. The statements were prepared by MacGillivray & Company, chartered accountants, Port Colbourne.

Contains three Champion Chocolate Chip Cookies boxboard packages. Each box contained 14.1 ounces of cookies. The twin pack was introduced in May 1981 and a new box introduced in August 1982.

Contains samples of cellophane and tin tie packages, product brochures, signs, promotions and coupons, advertisements, a Dare Foods Limited corporate policy and history, and 18 colour and 13 black & white photographs of products.

Contains one sales manual separated by the following dividers: Introduction, Index, 1. Dare Foods Ltd., 2. General Information, 3. Temporary Planning, 4. Selling Responsibility, 5. Selling Effectiveness, and 6. Policies and Procedures.

Contains one Tradition Oatmeal Cookies boxboard package. The box contained 14.1 ounces of cookies.

Series consists of the Big V Drug Stores twentieth and twenty-fifth anniversary books. The twenty-fifth anniversary book includes a letter addressed to Richard Harris, District Sales Manager for Dare Foods Limited, Kitchener from Mahlon M. Dyer, Executive Vice-President, Big V Pharmacies Co. Limited, London, Ontario. The books consist of black and white photographs of Big V staff, stores, events, and includes some text.

Contains six Cabaret boxboard packages. Included are two Cabaret 7 ounce boxes from [ca. 1982], one Cabaret 7 ounce box from [ca. 1990], and three Cabaret 4.6 ounce boxes from 1998.

Product information sheets for various products including biscuits, crackers, candy, Bremner Wafers, Grissol fine breads, Loney's soups and bouillons, Robinson ice cream cones, and Breton crackers produced by Dare Foods Limited. Also includes information sheets for Dare food service. The sheets were likely used by sales personnel to advertise products to potential buyers. The sheets include colour images of products, product specifications, and occasionally store display options.

Contains one Pancho Peanut Butter Creme Cookies boxboard package. The box contained 400 grams of sandwich cookies.

Contains price lists for Dare Ice Cream Cups for national and East of Lakehead; Robinson range (ice cream cones, cups, straws) sold in New Brunswick, Nova Scotia, Prince Edward Island and Quebec; and special biscuit and candy items sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe product, item code number, package count, gross case weight, pallet count, case cube, case pack, and net price delivered to stores.

Contains one copy of the Big V Drug Stores twentieth anniversary book, Our Twentieth Anniversary, Big V Drug Stores, 1962-1982.

Contains four Breton Thin Wheat Crackers boxboard packages. Each box contained eight ounces of crackers. The Breton crackers produced in 2001 were manufactured at the Dare plant in Spartanburg, South Carolina.

File consists of one photograph of a display of Dare cookies in a general store in Carcross, Yukon.

Contains one videocassette recording of the Dare Foods Limited television advertisement "On Its Own." The advertisement promotes Breton crackers.

File consists of one dinner menu from the Dare cracker sales seminar and dinner.

Contains one audio cassette recording of group 2, 7:00 p.m., recorder #2. The audio cassette was created by Western Michigan Research and is a recording of a group discussion of 12 women led by a host identified as "Fred" on the topic of packaged cookies. The women were informed that they were recorded and observed from a one-way mirror. The discussion consists of the host asking the women questions such as "What do you have at home for people to munch on?" and the women discussing their answers.

Contains one videocassette of competitor's advertisements produced between 1984 and 1988. The videocassette includes the following commercials:

• Dad’s – “3’ 8”,
• Oreo – “Open an Oreo,”
• Chips Ohoy [sic] – “Counting,”
• Keebler – “Mailman,”
• Mr. Christie – “Chewey,”
• Duncan Hines Chocolate,
• Chips Ohoy [sic],
• Beatrice Colonial,
• “Master Baker,”
• Duncan Hines – “Raining Chips"
• Country Fibre “Boy/Glasses"
• Country Fibre “Man/Glasses"
• Fudgee-O’s “Measuring Cookies"
• Peak Freans Bourbon Cream – “Cuckoo"
• Peak Freans Shortcake – “Fishbowl"
• Peak Freans Digestive – “Graduation"
• Peak Freans Fruit Cremes – “Figurines"
• Peak Freans Cookies – “Bon Voyage"
• Peak Freans Orange Chocolate – “Knights Cat"
• and Oreo Chocolate – Fudge Intro.

The advertisements are 15, 30, or 60 seconds each in length. A list of the advertisements, length, order, and production date is included.

Contains one videocassette recording of the Dare Foods Limited television advertisement "Dare Cookies."

Contains records pertaining to the Biscuit Division plant tour. File consists of notes on the company profile of Dare Foods, notes on the role of Dare Foods in the Quebec economy, notes on the purpose and objectives of Dare Foods, a plan of the Kitchener biscuit plant, and descriptions of each area, special rooms and machines in the biscuit plant.

Contains documents pertaining to the sale of shares of The Almer Company Limited, owner of 99% of shares of Sunbeam, from Dare Foods Limited. File includes the agenda, agreements, Certificates of Status, Certificates of Incumbency, other certificates, resolutions, resignations, guarantees, correspondence, debenture, affidavit, financing statement, minutes, cheques, promissory notes, and share certificates.

Product information sheets for various products including biscuits, cookies, crackers, candy, and super pops produced by Dare Foods Limited. The sheets were likely used by sales personnel to advertise products to potential buyers. The sheets include colour images of products, product specifications, and occasionally store display options.

File consists of financial statements for Sunbeam Shoes for the year 1986 prepared by MacGillivray & Co.

Contains 39 product and display photographs, brochures, memoranda, price sheets, copies of articles sent to sales representatives, information about promotions, for primarily candy products although biscuit and cracker products are included.

Contains one videocassette recording of the Dare Foods Limited television advertisement "Dare Cookies."

Contains three Breaktime Oatmeal Cookies boxboard packages. Each box contained 13 ounces.

Contains one sales manual. The manual is separated by the following dividers: Introduction, Index, 1. Dare Foods Ltd., 2. General Information, 3. Temporary Planning, 4. Selling Responsibility, 5. Selling Effectiveness, and 6. Policies & Procedures.

File consists of one Harvest from the Rainforest premium cookies package. Bag contained 300g of cookies. The dimensions of the bag, when full, are 31 x 13 x 7 cm.

Includes one videocassette recording of the Dare Foods Limited television advertisement "Dare Bears."

Contains one videocassette of Keebler television advertisements. The videocassette includes two advertisements both 60 seconds each in length.

Contains two Breaktime Choco Chip Cookies boxboard packages. Each box contained 13 ounces of cookies.

Contains contains price lists for spring and summer candy ranges, mostly marshmallow products, sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains price lists for Halloween candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains bilingual ingredient listings for biscuits, and candies. File is divided by tabs including P/L biscuit, Toronto Plant, Purchased Product, and Seasonal. Ingredient Statements include product name, ingredient list, ICN #, date, revision #, and name of the person who granted authorization. Includes ingredient lists for US products. Several candy ingredient lists were faxed from the Milton plant.

Product information sheets for various products including biscuits, crackers, candy, giant frostics, as well as Pepperidge Farm crackers and cookies produced by Dare Foods Limited. The sheets were likely used by sales personnel to advertise products to potential buyers. The sheets include colour images of products, product specifications, and occasionally store display options.

Contains price lists for biscuits sold East of Lakehead, Lakehead and West, in Quebec and Newfoundland. Price lists describe products, package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains one audio cassette. The audio cassette is tape 1 of 2, a recording of consumer discussions held in Toronto. The discussions were led by a host identified as "Susan" and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains one audio cassette. The audio cassette is tape 1 of 2, a recording of consumer discussions held in Toronto. The discussions commenced at 4:00 p.m. and are led by a host identified as "Susan" and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains one Standard Procedure Manual, Branch Warehouse. The manual includes many procedures and is divided into the following tabs:

• Branch Weekly Report Procedure,
• Branch Ordering Procedure,
• Freight Allowance Procedure,
• Branch Warehouse Safety Procedure,
• Code Date Control Procedure,
• Finished Product Protection Procedure,
• Warehouse Sanitation Procedure,
• Vehicle Sanitation Procedure,
• Vehicle Security Procedure,
• Warehouse Security Procedure,
• Purchasing Policy, Purchasing Procedure,
• Capital Expenditure Procedure,
• Personnel Procedure,
• Hiring Procedure - Hourly Employees,
• Direct Route Sales Procedure,
• Position Descriptions.

The manuals were used by warehouse staff who reported to regional and district sales managers. Several procedures are missing.

Contains price lists for speciality candy items and products including Golden Brittle, Super Pops, bulk Sweet N’ Lite sold East of Lakehead, Lakehead and West, in Ontario, and Newfoundland. Price lists describe products, package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains price lists for Easter candy sold East of Lakehead, Lakehead and West, in Newfoundland. Price lists describe products, package weight, case weight, cubic foot of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.

Contains one audio cassette. The audio cassette is tape 2 of 2, a recording of consumer discussions held in Toronto. The discussions are led by a host identified as "Susan" and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains one audio cassette. The audio cassette is tape 1 of 2, a recording of consumer discussions held in Toronto. The discussions commenced at 2:00 p.m. and are led by a host identified as and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains one audio cassette. The audio cassette is tape 2 of 2, a recording of consumer discussions held in Toronto. The discussions commenced at 2:00 p.m. and are led by a host identified as "Susan" and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains one audio cassette. The audio cassette is tape 2 of 2, a recording of consumer discussions held in Toronto. The discussions commenced at 4:00 p.m. and are led by a host identified as "Susan" and consist of a panel of women. The host explains that the discussion is being recorded and that they are observed from a one-way mirror. The women introduce themselves by first name only and describe their family composition and lifestyle. The tapes continue with a discussion of cookies.

Contains price lists for Valentine candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet of case, and net price delivered to stores and warehouses. Products are listed in categories of packaging type.