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Joseph E. Seagram and Sons, Ltd.
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Organization Charts and Plot Plans.

Organization charts for Seagram's headquarters and for each North American plant, dated Oct. 1, 1941; also plot plans of Canadian plants datred 1967.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Employees: Awards.

8 images, b&w and col., 7 photographs, 1 negative. The earliest is a 1941 Belair photo of an employee dinner. Most are group portraits of long-service employees, some with identifications.

Joseph E. Seagram and Sons, Ltd.

Correspondence.

Correspondence sent and received, Waterloo plant, probably from a company letter-book

Joseph E. Seagram and Sons, Ltd.

Commercial Feed Stuffs Registrations.

Correspondence, applications and other documents relating to registration under the Feeding Stuffs Act for production of commercial feeding stuffs.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies and forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Exports: Licences.

Joseph E. Seagram & Sons Limited: Foreign Exchange Control Board: General Licence to Export Goods, Sept. 22, 1939.

Joseph E. Seagram and Sons, Ltd.

Miscellaneous: Patriotic poster.

World War Two anti-fascism poster issued by Imperial Chemical Industries Ltd., Toronto. Seagram conneection unknown.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Waterloo Plant: History.

One copy of "Noteworthy Neighbor Communities, Kitchener and Waterloo," Saturday Night, Aug. 7, 1937. This special publication contains an article on the history of the Seagram company, "Seagram's growth is Human Interest Story," p. 38, as well as an aerial view of the plant. The Seagram name appears elswhere in the publication in connection with other businesses.

Joseph E. Seagram and Sons, Ltd.

Portrait of Mr. Samuel Bronfman, President, and Allan Bronfman, Vice : President of Distillers Corporation : Seagram's Limited.

File consists of 1 photograph of page [5] clipping with photographs of Samuel Bronfman: President, Distillers Corporation-Seagram's, Limited, and Allan Bronfman: Vice-President, Distillers Corporation-Seagram's, Limited. Accompanying articled titled: 'Seagream Declares Dividend'. Verso reads: extra prints: B1/008 Do. 2.

Joseph E. Seagram and Sons, Ltd.

Seagram's farm at Waterloo, Ontario.

File consists of 1 aerial photograph of Seagram farm and surrounding area. Verso reads: used in the Seagram Spotlight, Oct. & Nov. 1937.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Exports, 1890-1959: Excise Documents.

Correspondence and statements from Canada. Dept of National Revenue. Customs and Exise, Excise Division, consisting of statements of yearly exports from the District of Guelph from 1890-1920 and other information re Joseph E. Seagram & Sons Ltd. Also includes a chart of "Sales to the Provincial Liquor Commission," 1929-1934, by brand name, a chart "Seagram (Trade Mark) Sales in Canada," 1929-1959, and "Registered Canadian Trade Marks of Joseph E. Seagram & Sons, Limited," [1959?].

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

"Thanks a million!" advertisement around 1934, showing some of Seagram brands.

File consists of 1 photograph of a Seagram's advertisement describing 4 products: Seagram's "V.O." blended Canadian whisky, Seagram's 7 Crown blended whiskey, Seagram's Crown blended whiskey, and Seagram's King Arthur Distilled London dry gin with sketches of the bottles. Title reads: "Thanks A Million! Seagram Sales are Breaking All Records". Message from Seagram-Distillers Corporation, Offices: New York titled: "Thanks America!...Thanks for the greatest 3 months' sales in Seagram history'.

Joseph E. Seagram and Sons, Ltd.

Distillery Licenses.

Distillery Licenses issued by Canada Customs and Excise, and other licenses used in the plant.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Correspondence.

Correspondence, invoice for and sample of Seagram's V.O. export booklet.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

This photograph was taken in connection with the old Peter Dawson long distance running races.

File consists of 1 photograph of a picture with Victor Fischel, A.C.Iler, Samuel and Allan Bronfman at the Peter Dawson long distance running sports competition, sponsored by Seagram.

Verso caption: "VINTAGE 1930. Victor Fischel is at the left ; Samuel and Allan Bronfman are on the right. Beside Mr. Fischel is A. C. Iler, who was advertising manager. The photographs were taken in connection with the old Peter Dawson long distance running races which Seagram sponsored in the old days. It was an outstanding Canadian sports competition of the day."

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Seagram Distillery: Exterior: Aerial Views

15 separate oblique aerial images: b&w and col. prints with contacts and negatives, one slide. Photographers include Arnott, Rogers Batten Ltd., Montreal; Ron Nelson Photography, London, Ont.; Colurychrome Photography System, Kitchener, Ont.; Personal Studio, Waterloo, Ont.

Joseph E. Seagram and Sons, Ltd.

Commercial Feed Stuffs Registrations.

Correspondence, applications and other documents relating to registration under the Feeding Stuffs Act for production of commercial feeding stuffs.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Signs: Seagram's Soft Drinks, Limited.

Two pasteboard signs for Seagram's Dry Ginger Ale, from Seagram's Soft Drinks Limited, Preston Ontario. The signs are red, yellow and black, with a horse's head included.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

Example of a label sample approved by Customs and Excise, and later the Department of National Revenue from a company letter book. Includes accompanying correspondence.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of forms with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Joseph E. Seagram and Sons, Ltd.: Operations: General

Series consists of originals and photocopies of several items which relate to Seagram Co. operations at a level beyond the Waterloo plant. Included is a weekly time book from the Amhersburg plant dated 1928, plot plans and organization charts from several other distilleries owned by the company.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from Customs and Excise Canada, well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Commercial Feed Stuffs Registrations.

Correspondence, applications to Dept. of Agriculture, Seed Branch, and other documents relating to registration under the Feeding Stuffs Act for production of commercial feeding stuffs.

Joseph E. Seagram and Sons, Ltd.

Financial Records: Invoices Paid.

Invoices paid for a variety of items. Includes trademark application for V.O. and Old Quaker, legal documents relating to the sale of the L.L. & B. Distillery, advertising, etc.

Joseph E. Seagram and Sons, Ltd.

Waterloo Plant: Site History: "Whiskey Trout."

Correspondence, photocopies and originals of a pamphlet "Trout Pool at Distillery Teems With Real Beauties," an abstract from the Toronto Daily Star, Feb. 23, 1927.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from Customs and Excise Canada as well as forms, re spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

By-Law Number 19, November 22, 1926.

This by-law concerns sale of assets by Joseph E. Seagram & Sons Limited as incorporated 1911, to Joseph E. Seagram & Sons Limited as incorporated 1926.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to the Collector of Customs and Excise, Kitchener, re authority to sign papers, as of June 1926 and as of Nov. 1926. Includes "Appointment of an Attorney or Agent" forms.

Joseph E. Seagram and Sons, Ltd.

Joseph E. Seagram and Sons, Ltd.: Incorporation and Ownership.

Series consists of originals and photocopies of documents which help delineate the history of ownership and incorporation of the company, particularly its beginning, its incorporation in 1911, and its change of ownership in 1928. Included here are abstracts of title from the Registry Offfice for transactions from the 1850's to the 1920's, agreements, by-laws, letters patent and, stock certificates.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from Customs and Excise Canada, as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Label Approvals and Product Registration.

This file contains looseleaf pages on which labels and neck strips are pasted and which are annotated with Customs and Exise registration information and/or authority from original distiller. These pages are in two sizes and probably originated from different sources. The smaller pages have been re-pasted to larger pages and annotated; some have "A. Dawe, JES & Sons" on verso. They appear to have come from binders kept at the Waterloo plant to record label and product registration dates and numbers.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of Customs and Excise forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Employees.

1 postcard of a family with a bottle of Seagram's Canadian Whiskey. The two men are identified as Harold Henrich and Jack Uttley.

Joseph E. Seagram and Sons, Ltd.

Distiller's Licenses.

Correspondence, applications for Distiller's Licenses submitted to Dept. of Inland Revenue, Customs & Excise, and Dept. of National Revenue, 1920 - 1944.

Joseph E. Seagram and Sons, Ltd.

Advertisements: 1918.

Evening Telegram, March 25, 1918, p. 16, original, negatives. This laminated page contains an advertisement from Ontario Quick Service Co., listing prices of whiskey, including Seagram products.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from the Dept. of Inland Revenue as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Advertisements: 1918.

One issue of from Canada Kalendar, 1918, with advertisement on p. 80.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from the Dept. of Inland Revenue as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from the Dept. of Inland Revenue as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

Imports of Spirits: Correspondence.

The items in this file are from a company letter book and consist of letter copies to and from the Dept. of Inland Revenue as well as forms, with regard to spirits brought in to the distillery.

Joseph E. Seagram and Sons, Ltd.

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