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Dare Foods Limited. File English
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JRW.

Contains Halloween 1974 Production Schedule, 1974 Christmas Production forecast, Non production employees salaried February 28, 1975.

Dare Foods Limited

Ju-jubes.

Contains production forms for ju-jubes approved January 1, 1975. Includes formula and procedure for mixing.

Dare Foods Limited

Old biscuit price pages prior to 1976.

Contains price lists for biscuits, tin tie and bulk products sold East of Lakehead, Lakehead and West. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores.

Dare Foods Limited

Notes.

Contains notes including an index on regular lines made on the Mogul, and includes formulas.

Dare Foods Limited

Supplementary letters patent, 1975.

File consists of supplementary letters patent to Dare Foods (Biscuit Division) Limited confirming the alteration of capital provided by the corporation's by-law no. 11. File also includes by-law no. 11 and a copy of a letter to the Minister of Consumer and Corporate Affairs in Ottawa from Thorne Riddell & Co., chartered accountants, regarding the by-law.

Dare Foods Limited

Dare Foods Limited strike.

Press clippings, correspondence and legal documents accumulated by Dare Foods Limited during the course of the 1972 strike.

Dare Foods Limited

Pinto promotion.

A copy of Dare Cookie News, volume 1, no. 1 released in 1975. The front page of this volume highlights the pinto promotion, which was launched by Dare Foods Limited in 1975. The promotion involved the give-away of seven Ford Pinto station wagons, the distribution of over 3 million coupons, in-store displays of Dare cookies and the placement of point of purchase advertising material throughout Ontario. The promotion was likely launched to encourage certain supermarket chains to relist Dare products following the strike in 1972.

This file also includes a memorandum written by Bryan Dare providing detailed historical information about the pinto promotion.

Dare Foods Limited

Product photographs and brochures.

Contains 74 colour photographs of cookie products divided into tin tie photographs and cellophane photographs. Brochures of candy products are also included.

Dare Foods Limited

Tea Tyme Cookies.

Contains one Tea Tyme Cookies tin tie package. The package contained 15 ounces of cookies.

Dare Foods Limited

Digestive Biscuits.

Contains one Digestive Biscuits tin tie package. The package contained one pound of cookies.

Dare Foods Limited

Country Cookies.

Contains one Country Cookies tin tie package. The package contained 14.1 ounces of four cookie varieties.

Dare Foods Limited

Dare historical reel.

Contains one film reel entitled Dare Historical Reel. The film reel consists of Dare Foods Limited television commercials between 1966 and 1976. Film includes "Treehouse," "Meadows," "Hansel & Gretel," "Swing," "Fishing," "Farm," "Chocolate Chip," "Variety," "Alice in Wonderland," "Treasure Island," "School Bus," "Gym," and "Dans l'Air." Several commercials are in French including "Chocolate Chip," "Alice in Wonderland," "Treasure Island," and "Dans l'Air." The majority of commercials are 60 seconds each in length.

Dare Foods Limited

Old candy price pages prior to 1977.

Contains price lists for grocery packs, Family Pack, peg top, fantop, bulk, penny goods, and pre-priced licorice candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

French pack show (Folies Brock).

Contains one audio cassette. The audio cassette contains French Pack Road Show (Folies Brock) in French. The other side contains an explanation of the new logo and biscuit packaging design in 1975. The explanation appears to have accompanied a slide show.

Dare Foods Limited

Dare sign.

Contains one double-sided sign. The sign is red and white and is in the shape of the Dare logo [ca. 1976]. The sign was most likely used in a store display.

Dare Foods Limited

Lemon Chiffon.

Contains two Lemon Chiffon cookie packages. The [ca. 1960] package is a cellophane package. The [ca. 1976] is a tin tie package that contained 15.9 ounces of cookies.

Dare Foods Limited

Maple Leaf Creme Cookies.

Contains four Maple Leaf Creme Cookies tin tie packages. Includes 12.3, 14 and 16 ounce packages.

Dare Foods Limited

Lunchtime Cookies.

Contains two Lunchtime Cookies tin tie packages. Each Lunchtime Cookies package contained 32 ounces of assorted home-style cookies.

Dare Foods Limited

Old candy photos.

Holiday candy and seasonal brochures, and six colour photographs of store displays. Also included are six colour photographs advertising the new Dare tote bag and popular recloseable fan-top bag, and a price list for Halloween candy from 1970.

Dare Foods Limited

Packaging road show : 1st take.

Contains one audio cassette. The audio cassette is a recording of a meeting and slide show explaining the changes in Dare product packaging which were required. As a result of the Consumer Packing and Labelling Act passed by the government on March 1, 1974, to be implemented by Dare by March 1, 1976.

Dare Foods Limited

Cookie Tyme.

Contains three Cookie Tyme cellophane packages. Each package contained one pound of sandwich creme cookies.

Dare Foods Limited

Swiss Creme Cookies.

Contains one Swiss Creme Cookies tin tie package. The package contained one pound of cookies. Swiss Creme Cookies were discontinued in 1979.

Dare Foods Limited

Almond Crisp Cookies.

Contains one Almond Crisp Cookies tin tie package. The package contained 13 ounces of cookies.

Dare Foods Limited

Old seasonal candy price pages prior to 1977.

Contains price lists for marshmallow, Valentine, Easter, Halloween, Christmas, and chocolate candy ranges sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

Banquet for Rhea.

File consists of eight photographs of a banquet given in honour of Rhea [unknown last name].

Dare Foods Limited

Dare sign.

Contains one double-sided sign. The sign is red and white and is in the shape of the Dare logo [ca. 1976]. The sign was most likely used in a store display.

Dare Foods Limited

Coconut Creme Cookies.

Contains five Coconut Creme Cookies packages. Includes 14.1 and 14.5 ounce tin tie packages and 14.1 and 15.9 ounce boxboard boxes.

Dare Foods Limited

Old Western price pages prior to 1976.

Contains price lists for biscuits, candy, grocery pack, Valentine candy, Easter candy, Halloween candy, Christmas candy, and ranges delivered to Lakehead and West. Price lists describe products, package weight, case weight, and net price delivered to stores and warehouses. File includes delivered store index.

Dare Foods Limited

Maple Leaf Cremes.

Contains two Maple Leaf Cremes cellophane, one Maple Leaf Creme Cookies tin tie, and one Maple Sugar Creme tin tie packages. The [ca. 1961] package contained one pound or 28 biscuits and is orange, bronze and white in colour. The [1977] package contained eight-and-a-half ounces and is red, white, brown, and bronze in colour. File also contains a Maple Sugar Creme cookie tin tie package that contained one pound of cookies. The Maple Sugar Creme packages preceeded the Maple Leaf Creme packages and also contained one pound of cookies.

Dare Foods Limited

Ledger.

Contains a ledger with “Kambly” written in the front. Ledger contains 1st to 10th period accounting, and accounts receivable.

Dare Foods Limited

Dare Foods Limited.

Contains one film reel of Dare Foods Limited television advertisements. The film consists of two identical versions of "Dare Delicious," [EN] and two identical versions of "Opera," [FR]. Each film is 30 seconds in length and features white actors.

The Dare Delicious films feature a jingle with the same name. They include shots of children eating and stacking towers of cookies, hands taking cookies off of a serving plate, a tuba player, and a butler holding a plate of cookies. The films end with a child taking a bite of a cookie and stating: "Dare delicious."

The Opera films feature a French version of the Dare Delicious jingle. They include an opera starring two children singing as another child, dressed as a villain in a cape and hat, tries to steal cookies being watched by an audience eating Dare cookies. The films end with the child actors smiling at the camera and stating: "Les bons gagnent tout le temps."

Dare Foods Limited

Party Pak.

Contains two Party Pak two-pound tin tie packages. Party Paks contained a variety of sandwich creme cookies. The orange label packages were available in 1977.

Dare Foods Limited

Opera.

Contains one film reel of the Dare Foods Limited, Kitchener, Ontario, television advertisement "Opera."

Dare Foods Limited

Ingredients.

Contains one film reel of the Dare Foods Limited television advertisement "Ingredients."

Dare Foods Limited

Subject files : ingredient uses & techical data.

File consists of material relating to ingredients used in the biscuit manufacturing industry. Includes article reprints, research reports, product bulletins, pamphlets, etc. Subjects include: lecithin, flavours, corn sweetners, marshmallow, ammonium bicarbonate, confectionery coating, etc.

Dare Foods Limited

Dare credit ratings.

File consists of credit ratings from Dunn & Bradstreet for Dare Company Ltd. and Dare Foods Ltd. for the years 1944, 1950, 1951, 1952 and 1977. Also includes a credit report for Howe Candy Company Ltd. for the year 1950.

Dare Foods Limited

Minutes.

Contains minutes of the shareholders and directors of the C.H. Doerr Company, Limited from 1919 to October 1943 and the minutes of the shareholders and directors of The Dare Company, Limited December 1943 to 1946. Also includes a memorandum stating that the original minutes 18th January 1919 were removed for delivery to Miller Thompson Toronto on March 8, 1977 as well as a photocopy of the certificate of the name changes from Carl Merner Doerr to Carl Merner Dare and Ruth Eleanor Doerr to Ruth Eleanor Dare, dated March 1946.

Dare Foods Limited

Brochures (file 2 of 2).

Contains one colour poster advertising Dare Foods Limited schoolhouse promotion. The promotion consisted of customers filling out ballots to win a free cardboard schoolhouse playhouse for children.

Dare Foods Limited

Dare group of companies valuation.

File consists of a valuation of the Dare group of companies (Dare Foods, Dare Foods Biscuit Division and Dare Foods Candy Division) for the year 1977 prepared by Thorne Riddell & Co.

Dare Foods Limited

Brochures (file 1 of 2).

Contains product brochures, posters, advertisements, and promotions for candy products. Includes three colour photographs.

Dare Foods Limited

Old Family Pack price pages, 1977.

Contains price lists for Family Pack candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe weight, price per case, and net price delivered to stores.

Dare Foods Limited

Malted Milk Cremes Cookies.

Contains two Malted Milk Cremes Cookies tin tie packages. Each package contained 13 ounces of cookies.

Dare Foods Limited

Coconut Cremes.

Contains two Coconut Cremes tin tie packages. Each package contained one pound of sandwich cookies.

Dare Foods Limited

Cartwheels Cookies.

Contains one Cartwheels Cookies tin tie package. The package contained 16 ounces of cookies.

Dare Foods Limited

Choc-olé Cookies.

Contains three Choc-olé Cookies tin tie packages. Each package contained 16 ounces of cookies.

Dare Foods Limited

Dare Cookies.

Contains one film reel that includes Dare Foods Limited television advertisements "Treasure Island," and "Alice in Wonderland." Each advertisement is 60 seconds in length.

Dare Foods Limited

Double signature plate.

A signature plate with two signatures used for cheque signing. The signatures are for Jack Graham and Tom Miller.

Dare Foods Limited

Sugar Cookies.

Contains eight Sugar Cookies tin tie packages. The packages contained 8, 10, 15, and 15 1/4 ounce of cookies.

Dare Foods Limited

Jelly Sponge.

Contains two Jelly Sponge cellophane packages. The [ca. 1960] package contained one pound of biscuits. The [ca. 197-] package contained 13 ounces of biscuits.

Dare Foods Limited

Maple Walnut Cookies.

Contains three Maple Walnut Cookies packages. Each package contained 13 ounces of cookies.

Dare Foods Limited

Best-o-bics.

Contains two Best-o-bics cellophane packages. The packages contained 13 and 15 ounces of assorted cookies.

Dare Foods Limited

Chocolate Nut Cookies.

Contains three Chocolate Nut Cookies tin tie packages. The package contained 15 1/4 ounces of cookies.

Dare Foods Limited

Distinguished salesman award presentation.

File consists of one photograph of the distinguished salesman award presentation for Maurice Villemaire. Identifications from verso:

  • Savage, R.
  • Reeve, D.V.
  • Dare, Carl Merner
  • Villemaire, Maurice
  • Carpenter, K.
  • Willoughby, T.

Dare Foods Limited

Dare, C.M.

Contains one colour photograph portrait of C.M. Dare.

Dare Foods Limited

Sales manual.

File consists of one sales manual for Dare. The manual is divided into the following sections: Introductions; Communications; Policies; Procedures; Account Classification; Merchandising; Selling Aids; Dare Selling Formula; Sales Promotion Information; Selling Seasonal Products; Distribution; Care; Territory Management; The Ultimate Goal.

Dare Foods Limited

The Dare Company Limited : photos from the 1970s.

Contains three colour photographs. The photographs are images of two men standing in front of a biscuit display, a man shaking C.M. Dare's hand at an awards ceremony, and three people standing in front of a rock decorated with aboriginal art in Australia.

Dare Foods Limited

Dare, C.M.

Contains one colour photograph portrait of C.M. Dare.

Dare Foods Limited

Oatmeal Raisin Cookies.

Contains two Oatmeal Raisin Cookies tin tie packages. Each package contained 14.1 ounces of cookies.

Dare Foods Limited

Commercials.

Contains one film reel that includes Dare Foods Limited television advertisements "Farm," "Treasure Island," "Alice and Wonderland," and "Dare Dans L'Air."

Dare Foods Limited

Alice in Wonderland photographs.

Contains 71 colour photographs documenting the production of the Dare Foods Limited television advertisement "Alice in Wonderland."

Dare Foods Limited

Treasure Island photographs.

Contains four colour photographs documenting the production of the Dare Foods Limited television advertisement "Treasure Island."

Dare Foods Limited

Dare, Carl.

File consists of six upper body portrait photographs of Carl Dare.

Dare Foods Limited

Single signature plate.

A signature plate with a single signature used for cheque signing. The signature is for Dare.

Dare Foods Limited

Tin tie biscuit packages (file 7 of 8).

Contains four tin tie biscuit packages. Includes Lemon Chiffon, Maple Walnut Cookies, Chateau Cookies, and Swiss Creme Cookies. Packages range in size from 15 to 16 ounces. The Swiss Creme Cookies package has a note on it stating that the product was discontinued in 1979.

Dare Foods Limited

Dare vs. Interbake.

File consists of financial comparisons between Dare Foods Inc. and Interbake Foods Ltd. for the year 1980.

Dare Foods Limited

Tin tie packages (file 5 of 8).

Contains four tin tie biscuit packages. Includes Nut Supreme Hazelnut & Chocolate Chip Cookies, Oatmeal Supreme Cookies, Tea Tyme Cookies, and Brown Sugar Home Style Cookies. The packages range in size from 14.1 to 16 ounces.

Dare Foods Limited

Tin tie biscuit packages (file 8 of 8).

Contains four tin tie biscuit packages. Includes Apple Strudel Cookies, Cartwheels Cookies, Grannie Cookies, and Shortbread Cookies. Packages range in size from 14 to 16 ounces. The Apple Strudel package has a note on it stating that the product was discontinued in 1980.

Dare Foods Limited

Sales manual.

Contains one sales manual separated by the following dividers:

  • Introduction,
  • Product Knowledge,
  • Communications,
  • Policies,
  • Procedures,
  • Account Classification,
  • Merchandising,
  • Selling Aids,
  • Dare Selling Formula,
  • Sales Promotion Information,
  • Selling Seasonal Products,
  • Distribution,
  • Cars,
  • Territory Management, and
  • The Ultimate Goal.

Dare Foods Limited

Corporate brochures.

Two corporate brochures created by Dare Foods Limited outlining the corporate policy of the company along with its history, product information, manufacturing processes, packaging and more. The brochures were likely created in different years. One brochure is written in French and the other is written in English.

Dare Foods Limited

Dare Food Limited : tin-tie cookie bags.

Four tin-tie bags used to store different flavours of Dare cookies including chocolate chip, swiss creme, and choc-olè cookies. The labeling on the package is written in both English and French.

Dare Foods Limited

Tin tie biscuit packages (file 3 of 8).

Contains four large biscuit tin tie packages. Included are Cookie Jar, Cookie Cupboard, Party Pak and Digestive Biscuits (1/3 more). The Digestive Biscuits package is 21.5 ounces. The remaining packages are 32 ounces.

Dare Foods Limited

The Dare Company Limited : Edi Launch Day and staff.

Contains six colour photographs and 13 negatives. The photographs are images of an Edi Launch Day cake, staff, and Edi Launch cutting the cake. Photographs of six men in a warehouse are also included.

Dare Foods Limited

The Dare Company Limited : men holding a cake.

Contains one colour photograph. The photograph is an image of six men, two of whom are holding a cake. The men are dressed formally and have buttons on that read "Dare Quality Service 1892." The words "M. Watson" are written on the reverse of the photograph.

Dare Foods Limited

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