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Dare Foods Limited. File
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Mother Dell’s Bakeries Limited : name change.

Contains correspondence, notes and a copy of the application, declaration and by-law pertaining to the change of name from Mother Dell’s Bakeries Limited to Dare Foods (Candy Division) Limited.

Dare Foods Limited

Dare historical reel.

Contains one film reel entitled Dare Historical Reel. The film reel consists of Dare Foods Limited television commercials between 1966 and 1976. Film includes "Treehouse," "Meadows," "Hansel & Gretel," "Swing," "Fishing," "Farm," "Chocolate Chip," "Variety," "Alice in Wonderland," "Treasure Island," "School Bus," "Gym," and "Dans l'Air." Several commercials are in French including "Chocolate Chip," "Alice in Wonderland," "Treasure Island," and "Dans l'Air." The majority of commercials are 60 seconds each in length.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statement year ended December 31, 1966.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1966 prepared by Thorne, Mulholland, Howson & McPherson.

Dare Foods Limited

Minute Book No. 2 (file 2 of 2).

Contains minutes of the directors, by-laws, correspondence, records pertaining to the changes of directors, agreements, lease, resolutions, records pertaining to the dissolution of Dairy Maid Chocolates Limited, and accounts.

Dare Foods Limited

English sales meeting : new commercials.

Contains one film reel of new Dare Foods Limited television commercials that were probably shown at the English sales meeting. The film reel includes "Meadow," "Treehouse," and "Hansel & Gretel."

Dare Foods Limited

Dare Foods Limited : Peanut Capri.

Consists of one booklet advertising Peanut Capri and Pecan Capri. Peanut Capri and Pecan Capri were candy products developed by Dare Foods Limited and introduced in 1966. The booklet includes a copy of a letter to Mr. Retailer, descriptions of Peanut Capri and Pecan Capri, a description of the promotional program, a copy of an advertisement, a map of the greater Toronto area, and a copy of a news release.

Dare Foods Limited

Dream sweet Dare.

Contains one videocassette recording of the Dare Foods Limited television commercial "Dream Sweet Dare." The videocassette also includes "Tree House," "Meadow" and "Hansel & Gretel."

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statements year ended December 30, 1967.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1967 prepared by Thorne, Gunn, Helliwell & Christenson.

Dare Foods Limited

Ingredient lists.

Contains bilingual ingredient lists for candy products, correspondence, memoranda, and copies of legislation pertaining to ingredient listings, regulations for the packaging and labelling of foods, and French translations of ingredients and product names. File is divided by tabs including: Valentine, Easter, Product Names, French Translations, Regulations, and Technical. Records are arranged chronologically.

Dare Foods Limited

1967 Surrey, BC strike.

File consists of material relating to a strike by workers at the Dare Foods Limited biscuit plant in Surrey, British Columbia, in 1967. Includes newspaper clippings and a pamphlet issued by the Bakery and Confectionery Workers International Union of America, AFL-CIO.

Dare Foods Limited

The Dare Company Limited : photos.

Contains one binder labelled "Photos." The binder contains a black and white newspaper advertisement "Our first customer" [ca. 1967]; a Union Carbide plastic products advertisement featuring Dare biscuits; black and white photographs of products; portraits of staff; the interior and exterior of the plant in Surrey, B.C.; new wage agreement at the Surrey plant; an advertisement for a contest; and store displays. The majority of the photographs are labelled.

  • Bill Mitchell, 2 photographs : b&w ; 13 x 17 cm
  • J.D. Burke, 2 photographs : b&w ; 13 x 17 cm
  • John McKay, 2 photographs : b&w ; 12 x 17 cm
  • John McKay, Doug Soanes, Ken O’Hara, Jack Graham, and C.M. Dare at the plant in Surrey, B.C. January, 1962, 2 photographs : b&w ; 17 x 13 cm
  • Dare Coconut creams, 2 photographs : b&w ; 13 x 18 cm
  • Dare Whole Wheat Digestive biscuits, 2 photographs : b&w ; 18 x 13 cm
  • Dare Potato Chips, 2 photographs : b&w ; 13 x 18 cm
  • Dare Candy Chest of Fruit Jellies, 2 photographs : b&w ; 18 x 13 cm
  • Bert Luckhurst, Peterboro, 1 photograph : b&w; on mount 22 x 27 cm
  • Dare Foods personnel, Mr. J. M. Lumby (left), members of the Employees’ Committee, and Mr. K. K. O’Hara (left centre) are shown with Mr. William White of Local 457 of the Bakery and Confectionery Workers Union, after satisfactory negotiation of a new wage agreement at the Surrey plant, 1 photograph : b&w ; 21 x 26 cm
  • Mr. K. K. O’Hara (left) of Dare Foods shown here with Mr. William White of Local 475 of the Bakery and Confectionery Workers Union after satisfactory negotiation of a new wage agreement., 1 photograph : b&w ; 26 x 21 cm
  • Bill Gill, 1 photograph : b&w ; 13 x 17 cm
  • Tom Warren, 1 photograph : b&w ; 12 x 18 cm
  • John Bull, 1 photograph : b&w ; 12 x 17 cm
  • B. Sanders, 1 photograph : b&w ; 12 x 18 cm
  • D. Grischow, 1photograph : b&w ; 13 x 17 cm
  • C.A. Preistman, 1 photograph : b&w ; 13 x 17 cm
  • J.M. Langley, 1 photograph : b&w ; 13 x 17 cm
  • Deal B, 1 photograph : b&w ; 17 x 26 cm
  • Deal A, 1 photograph : b&w ; 18 x 26 cm
  • Dare biscuit display, 1 photograph : colour ; 13 x 18 cm
  • Dare's potato chip display, 1 photograph : colour ; 13 x 18 cm
  • Dare Lemon Cremes, 1 photograph : b&w ; 13 x 18 cm
  • Product display, 1 photograph : b&w ; 16 x 26 cm
  • Dare's and Dare potato chips, 1 photograph : b&w ; 16 x 26 cm
  • Dare Chocolate Chip cookies, 1 photograph : b&w ; 13 x 17 cm
  • Saratoga by Dare's potato chips, 1 photograph : b&w ; 13 x 17 cm
  • Dare products and space exploration buttons, 1 photograph : b&w ; 13 x 17 cm
  • Devonsheer Melba Toast by Dare's, 1 photograph : b&w ; 12 x 10 cm
  • Dare Romper Room and Peanut Crunch biscuits, 1 photograph : b&w ; 13 x 17 cm
  • Step Right Up Folks promotion, 1 photograph : b&w ; 23 x 17 cm
  • Dare Delicious! display, 1 photograph : b&w ; 15 x 26 cm
  • John McKay standing beside machinery at the Surrey plant, 1 photograph : b&w ; 13 x 17 cm ; 21 x 26 cm
  • Machinery at the Surrey plant, 2 photographs : b&w ; 17 x 13 cm ; 21 x 26 cm
  • Interior of Surrey plant, 1 photograph : b&w ; 13 x 17 cm
  • Display, 1 photograph : b&w ; 9 x 15 cm
  • Exterior of Surrey plant, 1 photograph : b&w ; 17 x 11 cm

Dare Foods Limited

Dairy Maid Chocolates Limited : accounts.

Contains balance sheets listing accounts receivable, accounts payable and general, manufacturing, selling, factory, wage, travelling and sales promotion expenses. Balance sheets list companies that had accounts with Dairy Maid Chocolates Limited.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statements year ended December 28, 1968.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1968 prepared by Thorne, Gunn, Helliwell & Christenson.

Dare Foods Limited

Dairy Maid Chocolates Limited : legal records (file 2 of 2).

Contains material relating to the joint purchase of Dairy Maid Chocolates Limited by Dare Foods Limited and Dare Foods (Candy Division) Limited. File includes a copy of bill of sale, correspondence, memoranda, lists of equipment, and a list of employees and addresses.

Dare Foods Limited

Grissol and Loney's products.

Twenty photographs of various Grissol products, possibly used for marketing and advertising purposes, including bread sticks, Melba toast, toasted bread, rusks, Dutch rusks, bread crumbs, browned flour, croutons, ready mix stuffing, corn puffs, cheese pops, pretzel sticks, pretzel rings, bits n pieces, pretzels, cookies, and different flavours of Loney's soup bases and soup mixes. Many of the photographs show product packaging written in both English and French.

This file also includes two memorandums written by Bryan Dare providing detailed historical information about the history of Grissol, Loney's, and their relationship to Dare Foods Limited.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statements year ended January 3, 1970.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1969 prepared by Thorne, Gunn, Helliwell & Christenson.

Dare Foods Limited

Formulas.

Contains copies and originals of handwritten formulas for soft and hard candies, and ingredient cost sheets.

Dare Foods Limited

Malted Milk Cremes Cookies.

Contains two Malted Milk Cremes Cookies tin tie packages. Each package contained 13 ounces of cookies.

Dare Foods Limited

Coconut Cremes.

Contains two Coconut Cremes tin tie packages. Each package contained one pound of sandwich cookies.

Dare Foods Limited

Cartwheels Cookies.

Contains one Cartwheels Cookies tin tie package. The package contained 16 ounces of cookies.

Dare Foods Limited

Choc-olé Cookies.

Contains three Choc-olé Cookies tin tie packages. Each package contained 16 ounces of cookies.

Dare Foods Limited

Fudge Chip Cookies.

Contains Fudge Chip Cookies tin tie packages from [ca. 197-] and boxboard packages from 1983. File includes 8 ounce, 12 ounce, and 15 ounce tin tie packages. The boxboard package contained 14.1 ounces.

Dare Foods Limited

Dare sales training manual = Manuel de vente.

Contains one sales training manual. The manual is divided into the following tabs: Introduction, Paper Work, Lease Cars, Selling Aids, Product Knowledge, Account Classification, Deals Promotions Commitments, Seasonal Candy, Merchandising, Types of Accounts, Selling Formula, Advice Ideas Helpful Hints, Realignments, Tin Tie Story, and Instructions in Detail.

Dare Foods Limited

Dare Cookies.

Contains one film reel that includes Dare Foods Limited television advertisements "Treasure Island," and "Alice in Wonderland." Each advertisement is 60 seconds in length.

Dare Foods Limited

Double signature plate.

A signature plate with two signatures used for cheque signing. The signatures are for Jack Graham and Tom Miller.

Dare Foods Limited

Maple Walnut Cookies.

Contains three Maple Walnut Cookies packages. Each package contained 13 ounces of cookies.

Dare Foods Limited

Chalet Cremes.

Contains two Chalet Cremes tin tie packages. Each package contained 16 ounces of creme topped cookies.

Dare Foods Limited

Tin tie packages (file 5 of 8).

Contains four tin tie biscuit packages. Includes Nut Supreme Hazelnut & Chocolate Chip Cookies, Oatmeal Supreme Cookies, Tea Tyme Cookies, and Brown Sugar Home Style Cookies. The packages range in size from 14.1 to 16 ounces.

Dare Foods Limited

Tin tie biscuit packages (file 8 of 8).

Contains four tin tie biscuit packages. Includes Apple Strudel Cookies, Cartwheels Cookies, Grannie Cookies, and Shortbread Cookies. Packages range in size from 14 to 16 ounces. The Apple Strudel package has a note on it stating that the product was discontinued in 1980.

Dare Foods Limited

Old candy photos.

Holiday candy and seasonal brochures, and six colour photographs of store displays. Also included are six colour photographs advertising the new Dare tote bag and popular recloseable fan-top bag, and a price list for Halloween candy from 1970.

Dare Foods Limited

Dargel, Carl.

File consists of one photograph of Carl Dargel standing on a water-bordered lawn in warm weather with a dog at his feet.

Dare Foods Limited

Best-o-bics.

Contains two Best-o-bics cellophane packages. The packages contained 13 and 15 ounces of assorted cookies.

Dare Foods Limited

Chocolate Nut Cookies.

Contains three Chocolate Nut Cookies tin tie packages. The package contained 15 1/4 ounces of cookies.

Dare Foods Limited

Tin tie biscuit packages (file 4 of 8).

Contains four tin tie biscuit packages. Includes Fudge Chip Cookies, Malted Milk Creme Cookies, Chocolate Nut Cookies, and Peanut Crunch Cookies. The packages range in size from 15 to 16 ounces.

Dare Foods Limited

Old seasonal candy price pages prior to 1977.

Contains price lists for marshmallow, Valentine, Easter, Halloween, Christmas, and chocolate candy ranges sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

Sales manual.

File consists of one sales manual for Dare. The manual is divided into the following sections: Introductions; Communications; Policies; Procedures; Account Classification; Merchandising; Selling Aids; Dare Selling Formula; Sales Promotion Information; Selling Seasonal Products; Distribution; Care; Territory Management; The Ultimate Goal.

Dare Foods Limited

The Dare Company Limited : photos from the 1970s.

Contains three colour photographs. The photographs are images of two men standing in front of a biscuit display, a man shaking C.M. Dare's hand at an awards ceremony, and three people standing in front of a rock decorated with aboriginal art in Australia.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statements year ended January 2, 1971.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1970 prepared by Thorne, Gunn, Helliwell & Christenson.

Dare Foods Limited

Plans Cancellation Act records.

Contains documents pertaining to the Plans Cancellation Act used to cancel the lines dividing lots so that they can become one parcel in New Westminster District. Includes plan of lot, of the South West 1/4 section 31, township 2, New Westminster District and copies of the Plans Cancellation Act Summary Petition under Section 11 and Application for Registration of Fee-simple under the Land Registry Act.

Dare Foods Limited

Commercials.

Contains one film reel that includes Dare Foods Limited television advertisements "Farm," "Treasure Island," "Alice and Wonderland," and "Dare Dans L'Air."

Dare Foods Limited

Alice in Wonderland photographs.

Contains 71 colour photographs documenting the production of the Dare Foods Limited television advertisement "Alice in Wonderland."

Dare Foods Limited

Treasure Island photographs.

Contains four colour photographs documenting the production of the Dare Foods Limited television advertisement "Treasure Island."

Dare Foods Limited

Single signature plate.

A signature plate with a single signature used for cheque signing. The signature is for Dare.

Dare Foods Limited

Buttons.

Four large buttons featuring the "cookie jar" logo, used by Dare Foods Limited in the 1970's and 1980's. Also includes seven buttons featuring a logo similar to the cartouche logo used by Dare Foods Limited in the 1990's. However, the logo featured on these buttons noticeably includes a distinct gold or yellow outline and bears some resemblance to the current shield logo that was introduced by Dare Foods Limited in 2004.

Dare Foods Limited

Dare, September 1971 / [produced by] JWT.

Contains one film reel that includes Dare Foods Limited television advertisements "Chocolate Chip," and "Variety." The reel includes four versions of "Chocolate Chip" and three versions of "Variety." Each version is either 30 or 60 seconds each in length. A note inside the original film canister lists Reef, "Celebration Bathroom." Two versions of "Celebration Bathroom" are listed one 30 seconds and the other 60 seconds in length.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited combined financial statements year ended December 30, 1971.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited and Dare Foods (Biscuit Division) Limited for the year 1971 prepared by Thorne, Gunn, Helliwell & Christenson.

Dare Foods Limited

Dairy Maid Chocolates Limited : legal records (file 1 of 2).

Contains material relating to the joint purchase of Dairy Maid Chocolates Limited by Dare Foods Limited and Dare Foods (Candy Division) Limited. File includes legal agreements, accounts, bill of sale, correspondence, memoranda, lists of equipment, copies of the joint offer by Dare Foods Limited and Dare Foods (Candy Division) Limited to the shareholders of Dairy Maid Chocolates Limited.

Dare Foods Limited

Formulas.

Contains copies of candy formulas from May 1972.

Dare Foods Limited

Dairy Maid Chocolates Limited : correspondence (file 1 of 2).

Contains correspondence relating to the purchase of Dairy Maid Chocolates Limited by Dare Foods Limited including the contract between Dairy Maid Chocolates Limited and St. Lawrence Sugar. File includes correspondence between William M. Thom, Executive Vice-President, Dare Foods Limited, and lawyers, accountants and St. Lawrence Sugar. File also includes two tax assessments as per company estimate and a remittance form and a list of equipment.

Dare Foods Limited

Dairy Maid, Toronto.

Contains material relating to Dairy Maid Chocolates plant, Toronto. Includes a short list of staff, notes on plant visit, production, and machinery and includes two floor plans.

Dare Foods Limited

1972 strike.

File consists of material relating to the 1972 strike at the Dare Foods Limited biscuit plant in Kitchener, including the return of employees to work after the strike and the court case between the company and several employees regarding a breach of injunction. Includes newspaper clippings, internal and external correspondence and memoranda, notices and press releases from the company, a notice of motion and the decision regarding the court case (photocopies), photographs, reports and data on the numbers of employees returned to work, etc.

Dare Foods Limited

Dare Foods strike.

File consists of materials created and accumulated by Dare relating to the strike of 1972-1974. Includes primarily clippings, as well as handbills posted to employees, one item of correspondence to employees, a press release, a poster requesting support for Dare, a Christmas poster, and a recipe sheet with home recipes for Dare products.

Dare Foods Limited

Dare Foods Limited strike.

Press clippings, correspondence and legal documents accumulated by Dare Foods Limited during the course of the 1972 strike.

Dare Foods Limited

Dare Foods strike.

File consists of materials created and accumulated by Dare Foods during the course of the 1972 strike. Note that materials in this file are restricted.

Dare Foods Limited

Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited consolidated financial statements year ended December 30, 1972.

File consists of financial statement for Dare Foods Limited and its subsidiary company Dare Foods (Candy Division) Limited for the year 1972 prepared by Thorne, Gunn & Co. Manuscipt note on cover reads "NB: Not the combined statements; therefore not complete. Use last year columns on the 1973 consolidated statement."

Dare Foods Limited

Retirement of an old friend.

Contains one colour photograph of the original band oven before demolition. The band oven was used in the biscuit plant from June 1944 to November 1972.

Dare Foods Limited

Dairy Maid Chocolates Limited : correspondence (file 2 of 2).

Contains correspondence relating to the purchase of Dairy Maid Chocolates Limited by Dare Foods Limited including the contract between Dairy Maid Chocolates Limited and St. Lawrence Sugar. File includes correspondence between William M. Thom, Executive Vice-President, Dare Foods Limited, and lawyers, accountants and St. Lawrence Sugar. Includes copies of contracts, accounts, and correspondence relating to employees.

Dare Foods Limited

Old candy price pages prior to 1977.

Contains price lists for grocery packs, Family Pack, peg top, fantop, bulk, penny goods, and pre-priced licorice candy sold East of Lakehead, Lakehead and West, and in Newfoundland. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

JRW.

Contains Halloween 1974 Production Schedule, 1974 Christmas Production forecast, Non production employees salaried February 28, 1975.

Dare Foods Limited

Analysis of marketing and sales department, November 11, 1974.

Contains the Analysis of marketing and sales department by G. M. Brock, November 11, 1974, copy three of three. The report has an index and is divided into the following tabs: Organization Chart, Control, Delegation of Authority, Communication in the Marketing Department, Attitudes of Key Individuals, Surrey Operation, Organizational Strengths, Organization Objectives, Recommendations on Organizational Changes, Evaluation of Human Resources, Appendix 1 – Existing Job Descriptions, Appendix 2 – Draft Job Descriptions, Appendix 3 – Objectives, and Standards of Performance in Marketing Management.

Dare Foods Limited

Old biscuit price pages prior to 1976.

Contains price lists for biscuits, tin tie and bulk products sold East of Lakehead, Lakehead and West. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores.

Dare Foods Limited

Old Western price pages prior to 1976.

Contains price lists for biscuits, candy, grocery pack, Valentine candy, Easter candy, Halloween candy, Christmas candy, and ranges delivered to Lakehead and West. Price lists describe products, package weight, case weight, and net price delivered to stores and warehouses. File includes delivered store index.

Dare Foods Limited

Ju-jubes.

Contains production forms for ju-jubes approved January 1, 1975. Includes formula and procedure for mixing.

Dare Foods Limited

Old packaged biscuit price lists (file 2 of 3).

Contains biscuit price lists for tin tie products sold East of Lakehead, Lakehead and West, and in Newfoundland and Quebec. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

Notes.

Contains notes including an index on regular lines made on the Mogul, and includes formulas.

Dare Foods Limited

Old packaged biscuit price lists (file 3 of 3).

Contains biscuit price lists for tin tie products sold East of Lakehead, Lakehead and West, and in Newfoundland and Quebec. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

Supplementary letters patent, 1975.

File consists of supplementary letters patent to Dare Foods (Biscuit Division) Limited confirming the alteration of capital provided by the corporation's by-law no. 11. File also includes by-law no. 11 and a copy of a letter to the Minister of Consumer and Corporate Affairs in Ottawa from Thorne Riddell & Co., chartered accountants, regarding the by-law.

Dare Foods Limited

Pinto promotion.

A copy of Dare Cookie News, volume 1, no. 1 released in 1975. The front page of this volume highlights the pinto promotion, which was launched by Dare Foods Limited in 1975. The promotion involved the give-away of seven Ford Pinto station wagons, the distribution of over 3 million coupons, in-store displays of Dare cookies and the placement of point of purchase advertising material throughout Ontario. The promotion was likely launched to encourage certain supermarket chains to relist Dare products following the strike in 1972.

This file also includes a memorandum written by Bryan Dare providing detailed historical information about the pinto promotion.

Dare Foods Limited

Chocolate Fudge Cookies.

Contains six Chocolate Fudge Cookies tin tie packages. The packages contained 16 and 32 ounces of chocolate sandwich cookies.

Dare Foods Limited

Old packaged biscuit price lists (file 1 of 3).

Contains biscuit price lists for tin tie products sold East of Lakehead, Lakehead and West, and in Newfoundland and Quebec. Price lists describe products, package weight, case weight, cubic feet per case, and net price delivered to stores and warehouses.

Dare Foods Limited

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