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Joseph E. Seagram and Sons, Ltd.
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Seagram's Canadian rye whiskey package.
Seagram's Canadian rye whiskey package.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking north, from left: bottling bldg. no. 9 : case warehouse A.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking north, from left: bottling bldg. no. 9 : case warehouse A.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking southeast : from left : warehouse 4, warehouses 10 and 3.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking southeast : from left : warehouse 4, warehouses 10 and 3.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking northwest: grain elevator, dryer building and spray bldg.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking northwest: grain elevator, dryer building and spray bldg.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking northeast: bottling bldg. no. 9.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, looking northeast: bottling bldg. no. 9.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, south along Erb St. West.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, south along Erb St. West.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north: excise bldg. no. 18.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north: excise bldg. no. 18.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking north.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view of main office building no. 31 facing Caroline Street.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view of main office building no. 31 facing Caroline Street.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking northeast.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking northeast.
Seagram's Canadian rye whiskey package.
Seagram's Canadian rye whiskey package.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking south along Erb Street showing distillery, mash, mill, mill annex, grain elevator bldgs.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking south along Erb Street showing distillery, mash, mill, mill annex, grain elevator bldgs.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking south along Erb Street.
Plant: Joseph E. Seagram & Sons Ltd., Waterloo, Ontario, view looking south along Erb Street.
Seagram's King's Plate Canadian whisky package.
Seagram's King's Plate Canadian whisky package.
Samuel Bronfman speaking at the Seagram family achievement association dinner.
Samuel Bronfman speaking at the Seagram family achievement association dinner.
Mr. Samuel Bronfman speaking at the Seagram family achievement association meeting and dinner in 1952.
Mr. Samuel Bronfman speaking at the Seagram family achievement association meeting and dinner in 1952.
Mr. Samuel Bronfman (right) and Mr. Victor Fischel (left) kneeling with barrel between them.
Mr. Samuel Bronfman (right) and Mr. Victor Fischel (left) kneeling with barrel between them.
Mr. Samuel Bronfman (right) and Mr. Victor Fischel (left) kneeling with barrel between them.
Mr. Samuel Bronfman (right) and Mr. Victor Fischel (left) kneeling with barrel between them.
Mr. Samuel Bronfman and Mr. Victor Fischel (on Mr. Sam's left) sitting at the Seagram family achievement association dinner, 1952.
Mr. Samuel Bronfman and Mr. Victor Fischel (on Mr. Sam's left) sitting at the Seagram family achievement association dinner, 1952.
Mr. Samuel Bronfman listening to the speaker at the Seagram family achievement association dinner in 1952.
Mr. Samuel Bronfman listening to the speaker at the Seagram family achievement association dinner in 1952.
Mr. Samuel Bronfman listening to the speaker at the Seagram Family achievement association dinner in 1952.
Mr. Samuel Bronfman listening to the speaker at the Seagram Family achievement association dinner in 1952.
Seagram's "83" pure rye whiskey package size 25 oz., circular seal on neck.
Seagram's "83" pure rye whiskey package size 25 oz., circular seal on neck.
The Seagram family achievement association dinner, 1952.
The Seagram family achievement association dinner, 1952.
Aerial view of Joseph E. Seagram Plant in Waterloo, Ontario.
Aerial view of Joseph E. Seagram Plant in Waterloo, Ontario.
Official opening of the new bottling plant : June 28, 1957.
Official opening of the new bottling plant : June 28, 1957.
Waterloo plant, Waterloo, Ontario c.1957 transparency.
Waterloo plant, Waterloo, Ontario c.1957 transparency.
Joseph E. Seagram & Sons, Limited, group view at Canadian national sales convention.
Joseph E. Seagram & Sons, Limited, group view at Canadian national sales convention.
Seagram's gold cup : golf.
Seagram's gold cup : golf.
Aerial view of cattle barns at Hopewell Farms in Waterloo around 1960.
Aerial view of cattle barns at Hopewell Farms in Waterloo around 1960.
Close-up view of cattle barns at Hopewell Farms in Waterloo around 1960.
Close-up view of cattle barns at Hopewell Farms in Waterloo around 1960.
Seagram's V.O. Canadian whisky imported, V.O. bottle has metal pilfer proof cap used for cover of a brochure for distribution in export markets.
Seagram's V.O. Canadian whisky imported, V.O. bottle has metal pilfer proof cap used for cover of a brochure for distribution in export markets.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Urbin Snyder, farm manager and chief buyer for cattle feeding program.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Urbin Snyder, farm manager and chief buyer for cattle feeding program.
"Ye Olde Towne" gin package.
"Ye Olde Towne" gin package.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, a pen of steers fattened on liquid stillage and ready for shipment to meat packers.
Hopewell Farms Co. Ltd., Waterloo, Ontario, close:up view of resner grain being grown experimentally at farms.
Hopewell Farms Co. Ltd., Waterloo, Ontario, close:up view of resner grain being grown experimentally at farms.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Professor L.H. Shebeski (foreground) Chairman, Department of Plant Science, University of Manitoba discusses new resner grain.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Professor L.H. Shebeski (foreground) Chairman, Department of Plant Science, University of Manitoba discusses new resner grain.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Professor L.H. Shebeski (centre) Chairman, Department of Plant Science, University of Manitoba, Winnipeg.
Hopewell Farms Co. Ltd., Waterloo, Ontario, Professor L.H. Shebeski (centre) Chairman, Department of Plant Science, University of Manitoba, Winnipeg.
Samuel Bronfman at Waterloo on the occasion of his presentation with the doctorate by the University of Waterloo.
Samuel Bronfman at Waterloo on the occasion of his presentation with the doctorate by the University of Waterloo.
Mr. Samuel Bronfman with his two sons, Charles and Edgar, from Business Week magazine October 20, 1962.
Mr. Samuel Bronfman with his two sons, Charles and Edgar, from Business Week magazine October 20, 1962.
Aerial view of Waterloo plant : front.
Aerial view of Waterloo plant : front.
Seagram's V.O. Imported counter display using fishing scene : U.S.A. promotion.
Seagram's V.O. Imported counter display using fishing scene : U.S.A. promotion.
Waterloo plant, Ontario, Joseph E. Seagram & Sons Ltd., view of bottling room.
Waterloo plant, Ontario, Joseph E. Seagram & Sons Ltd., view of bottling room.
Close-up view of Waterloo plant.
Close-up view of Waterloo plant.
Aerial view of Breslau plant, Ontario.
Aerial view of Breslau plant, Ontario.
Seagram door: original Seagram door at the Seagram distillery in Waterloo, Ontario.
Seagram door: original Seagram door at the Seagram distillery in Waterloo, Ontario.
Aerial view of Waterloo plant.
Aerial view of Waterloo plant.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. 14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 8, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 20, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 20, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 27, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of April 27, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of May 25, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of May 25, 1965.
Distillery.
Distillery.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of May 31, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of May 31, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 7, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 7, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 14, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 14, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 21, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 21, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 28, 1965.
Warehouse no. B14 under construction at Hopewell Farms Co. Ltd., Breslau, Ontario, as of June 28, 1965.
Case bond warehouse under construction at Waterloo, Ontario as of April 6, 1965.
Case bond warehouse under construction at Waterloo, Ontario as of April 6, 1965.
Case bond warehouse under construction at Waterloo, Ontario as of April 16, 1965.
Case bond warehouse under construction at Waterloo, Ontario as of April 16, 1965.
Case bond warehouse under construction at Waterloo, Ontario, view from western end as of April 20, 1965.
Case bond warehouse under construction at Waterloo, Ontario, view from western end as of April 20, 1965.
Case bond warehouse under construction in Waterloo, Ontario, view from eastern end as of April 20, 1965.
Case bond warehouse under construction in Waterloo, Ontario, view from eastern end as of April 20, 1965.
Case bond warehouse under construction in Waterloo, Ontario as of April 27, 1965.
Case bond warehouse under construction in Waterloo, Ontario as of April 27, 1965.
Unidentified Photographs.
Unidentified Photographs.
Waterloo.
Waterloo.
Waterloo: 125th Anniversary Photographs.
Waterloo: 125th Anniversary Photographs.
Waterloo: 125th Anniversary Photographs.
Waterloo: 125th Anniversary Photographs.
Waterloo: Bird's Eye View, Waterloo, Ontario, Canada.
Waterloo: Bird's Eye View, Waterloo, Ontario, Canada.
Waterloo: Coopers.
Waterloo: Coopers.
Waterloo: Liquor Merchants.
Waterloo: Liquor Merchants.
Waterloo: Local Bar Scenes.
Waterloo: Local Bar Scenes.
Waterloo Manufacturing Co.
Waterloo Manufacturing Co.
Waterloo: Scenes by Woldemar Neufeld.
Waterloo: Scenes by Woldemar Neufeld.
Waterloo: Seagram Stadium
Waterloo: Seagram Stadium
Joseph E. Seagram and Sons, Ltd.: Audiovisual
Joseph E. Seagram and Sons, Ltd.: Audiovisual
The House of Seagram Presents Manual Packaging Methods.
The House of Seagram Presents Manual Packaging Methods.
Joseph E. Seagram and Sons, Ltd.: Artifacts
Joseph E. Seagram and Sons, Ltd.: Artifacts
VO advertising stamp or brand from Reader's Digest.
VO advertising stamp or brand from Reader's Digest.
Joseph E. Seagram and Sons lithography stone.
Joseph E. Seagram and Sons lithography stone.
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