Fonds consists of records generated in the course of business by Dare Foods Limited and its subsidiary companies. It includes financial statements; account books; minutes; correspondence; letters patent; legal records; share registers; biscuit, cracker and candy formulas; architectural drawings; biscuit, cracker and candy packaging samples; price lists; photographs; television, radio and print advertisements; publications; artifacts; manuals; the records of J.R. Worthington; internal newsletters; and newspaper clippings. Fonds also contains the records of The Almer Company Limited and Sunbeam Shoes, companies acquired privately by Carl Dare.

Contains a day book that is handwritten and lists employees, amount paid for pay periods, and number of days worked.

Contains an account ledger that is handwritten and contains lists of employees and pay for pay periods.

Contains Certificate for Shares of the Capital Stock, The C.H. Doerr Company, Limited; correspondence; and the will of James Alexander Bain.

Contains 9 annual financial statements for C.H. Doerr Company, Limited, prepared by Oscar Hudson & Company, chartered accountants, Kitchener. The statements also include a balance sheet for the C.H. Doerr Sales Agency. The 1934 financial statement was prepared by C. Lorimer Rason, accountant and auditor, Kitchener.

Contains The Dare Company, Limited, financial statements. Statements were prepared by Thorne, Mulholland, Howson & McPherson, chartered accountants, Toronto.

Series consists of licences in mortmain, accounts, stock options, correspondence, real estate and equipment leases and bills of sale, estimate for a contract, taxation records, and a share certificate book. Records pertain to The Dare Company, Limited, The Howe Candy Company Limited and Major Foods Limited.

Contains an estimate for the cost of a biscuit oven for the Kitchener plant. The estimate was prepared by Canadian Baker Perkins Limited.

Series consists of supplementary letters patent for The C.H. Doerr Company, Limited and The Dare Company, Limited. The records pertain to company name changes, and include correspondence, land appraisals, trade name licence agreement, petitions, declarations and extracts from the general by-laws of The Dare Company, Limited.

Contains the supplementary letters patent to The C.H. Doerr Company, Limited changing the corporate name of the company to that of The Dare Company, Limited dated 1943.

Contains correspondence, a copy of a mortgage, land appraisals, an order in the Supreme Court of Ontario, trade name licence agreement, and the form “Questions to be answered by persons alleging a foreign substance in product.”

Contains correspondence, a copy of the survey of the Jackson Street property which was adjacent to the Howe Candy Company factory building, and deeds of land.

Contains booklets published by The Nulomine Company, New York. The booklets include formulas, candy manufacturing techniques and information pertaining to the use of nulomine in creating cast and rolled creams. File also includes correspondence between Nulomine Company staff and J.R. Worthington.

Contains a small binder notebook of candy formulas. The formulas are typewritten, a few are handwritten and are organized chronologically.

Contains handwritten candy formulas. Several formulas are written on cardboard.

Contains formulas, including formulas and production information on the Lady Hamilton Chocolate Line.

Contains a formula binder that includes candy formulas and production notes.

Contains articles on pH and The Candy Maker, Brix° and Baume°, To the New Berks Mixer Operators, and magazine clippings.

Contains pamphlet Soy Beans, the wonder food by Sunsoy Products Limited, one page of notes from 1934, and Form H 9 for candy lines including formulas and production notes.

Contains formulas and standard cost cards listing ingredient and packaging costs from the Hard Candy, Cream and Gum and Pann Room Departments.

Contains taste test forms for Peanut Brittle 1964, proposal for Peanut Capri and Pecan Capri, formulas, correspondence, production notes.

Contains copies and originals of handwritten formulas for soft and hard candies, and ingredient cost sheets.

Contains copies of candy formulas from May 1972.

Contains Halloween 1974 Production Schedule, 1974 Christmas Production forecast, Non production employees salaried February 28, 1975.

Contains production forms for ju-jubes approved January 1, 1975. Includes formula and procedure for mixing.

Contains correspondence regarding the sale of Dare Foods (Canning Division) Limited, of St. Jacobs and includes accounts.

Contains payroll journal sheets from January 1958 to January 1959.

Contains two annual financial statements for Major Foods Limited prepared by Thorne, Mulholland, Howson & McPherson, chartered accountants, Toronto.

Contains credit notes, distribution, bills of lading, invoices, and statements of accounts for various buyers.

Contains financial statements for Dare Foods (Potato Chip Division) Limited prepared by Thorne, Mulholland, Howson & McPherson, chartered accountants, Kitchener.

Contains one Saratoga Chip bag [ca.1957-1959] and one Dare Saratoga potato chip twin pack bag 10 ounce [ca. 1960-1964?]. The labelling on the packages are written in both English and French.

Contains two Dare potato chip bag sheets. The sheets were used to create four ounce potato chip bags to package Dare potato chips.

Contains accounts, correspondence, and the release pertaining to the purchase of Mother Dell’s Bakeries Limited by Dare Foods Limited.

Contains one financial statement for Mother Dell’s Bakeries Limited for the period from April 1, 1961 to December 30, 1961. The statement was prepared by Thorne, Mulholland, Howson & McPherson, chartered accountants, Toronto.

Contains material relating to Dairy Maid Chocolates Limited. File consists of copies of letters patent, incorporation, minutes of meeting of the directors, minutes of meeting of the shareholders, by-laws, resolutions, lease agreements, correspondence, records of shareholders, affidavits, and auditors’ report.

Contains minutes of the directors, by-laws, correspondence, records pertaining to the changes of directors, agreements, lease, resolutions, records pertaining to the dissolution of Dairy Maid Chocolates Limited, and accounts.

Contains correspondence relating to the purchase of Dairy Maid Chocolates Limited by Dare Foods Limited including the contract between Dairy Maid Chocolates Limited and St. Lawrence Sugar. File includes correspondence between William M. Thom, Executive Vice-President, Dare Foods Limited, and lawyers, accountants and St. Lawrence Sugar. File also includes two tax assessments as per company estimate and a remittance form and a list of equipment.

Contains sheets 1, 9 and 10 of 17 of architectural and technical drawings relating to Dare Foods Limited building in Surrey, B.C. The drawings are by Dominion Construction Co. Ltd., engineers and contractors, Vancouver, B.C. All three are drawn by Sorensen. The architectural drawing is a plot plan for the plant. The technical drawings consist of septic tank, structural steel, and miscellaneous steel details.

Contains one gold key. The gold key was presented to Carl M. Dare upon the occasion of the opening of the bakery in North Surrey, B.C. on January 10, 1962.

Contains a scrapbook that includes a map, signatures, facts and figures, seven black and white photographs, invitation, opening ceremonies programme, and newspaper clippings.

Contains two black and white photographs, a program for the opening ceremonies, and an informational pamphlet on the plant.

Contains a binder of photocopies of cookie and cracker formulas from 1938-1943.

Series consists of candy, biscuit and cracker manufacturing industry periodicals, pamphlets, advertisements, correspondence and machinery plans from supply and related companies. The publications were sent to The Dare Company Limited and pertain to candy and biscuit manufacturing.

Contains four issues of the Canadian Grocer : 57, no. 11 (June 1, 1943) and no. 15 (August 1, 1943); 63, no. 7 (April 1, 1949); and 66, no. 16 (August 15, 1952).

Contains "Latest Developments in Confectionery", a report by J.J. Berliner & Staff, 1945. 54 [i.e. 60] p. ts. (report). The report includes formulas.

Contains The Candy Industry Catalog and Formula Book, 1948 ed. The book contains a directory of product suppliers, an abstract of food laws, candy formulas, an encyclopedia of candy production, information on plant maintenance, product packaging and lists of vendors, and advertisements.

Contains one issue of The Somerville Link 8, no. 6 (October 1948). On the cover is an image of Ed. Jones, Manager of Somerville’s Brantford sales office with Carl Dare, President of the Dare Company and Al Ganci, pilot. The Somerville Link was published in London monthly by and for Somerville employees in London, Windsor, Toronto and Montreal. Carl Dare is described as a “good customer” of Somerville. Somerville is a packaging manufacturer.

Contains the pamphlet Chocolate and Cocoa reprinted from Encyclopedia of Chemical Technology, Volume III, and published by the Interscience Encyclopedia, Inc., New York, compliments of Rockwood & Co., Brooklyn, New York, 1949.

Contains four issues of Biscuit and Cracker Baker published monthly by the American Trade Publishing Co., New York. The file contains Biscuit and Cracker Baker 41, no. 7; 42, no. 2 and no. 12; and 51, no. 5. Contains advertising and articles pertaining to biscuit and cracker manufacturing and management. It was called The Biscuit and Cracker Baker between 1952 and 1953.

Contains one corporate planning manual outlining the activities of management.

Series consists of letters patent, shares, correspondence, shareholders' meeting records, accounts, financial statements, and bankruptcy records. Contains records pertaining to The Humberstone Shoe Company and Sunbeam Shoes Limited. The series is arranged chronologically.

Contains one cardboard box with blue and red writing on it. On two sides it reads "Doerr's Quality Biscuits and Candies, Kitchener, Ont.," and on the other two sides it reads "Doerr's Quality Fancy Biscuits, Kitchener, Ont." A warning on the top of the box reads "Fragile Handle With Care." The box was made by Superior Box Company, Limited, Waterloo, Ontario.

Contains one Dare's Orange Creme Sandwiches boxboard package. The box is yellow with orange writing and contained 16 biscuits or more.

Contains two Juliette cellophane packages. Each package contained 20 biscuits.

Contains one Dare's Double Chocolate Fudge Sandwich Biscuits one-pound package.

Contains one Tea-time cellophane package. The package contained 35 biscuits.

Contains one Caramel Crunch cellophane package. The package contained 50 biscuits.

Contains seven French Cremes cookies tin tie packages. The packages contained 8, 13 and 16 ounces of cookies.

Contains one Chocolate Brownie Cookies tin tie package. Chocolate Brownie cookies contained chocolate chips and nut chips. The package contained three dozen or more cookies.

Contains two Choco-Nut cellophane packages. Choco-Nut biscuits were made with walnuts. Each package contained 28 biscuits.

Contains two Choco-Bar 10 3/4 ounce cellophane packages. Each package has orange, white, brown, and bronze colouring.

Contains two Maple Leaf Cremes cellophane, one Maple Leaf Creme Cookies tin tie, and one Maple Sugar Creme tin tie packages. The [ca. 1961] package contained one pound or 28 biscuits and is orange, bronze and white in colour. The [1977] package contained eight-and-a-half ounces and is red, white, brown, and bronze in colour. File also contains a Maple Sugar Creme cookie tin tie package that contained one pound of cookies. The Maple Sugar Creme packages preceeded the Maple Leaf Creme packages and also contained one pound of cookies.

Contains two Malted Milk Cremes Cookies tin tie packages. Each package contained 13 ounces of cookies.

Contains two Coconut Cremes tin tie packages. Each package contained one pound of sandwich cookies.

Contains one Cartwheels Cookies tin tie package. The package contained 16 ounces of cookies.

Contains three Choc-olé Cookies tin tie packages. Each package contained 16 ounces of cookies.

Contains Fudge Chip Cookies tin tie packages from [ca. 197-] and boxboard packages from 1983. File includes 8 ounce, 12 ounce, and 15 ounce tin tie packages. The boxboard package contained 14.1 ounces.

Contains one Tea Tyme Cookies tin tie package. The package contained 15 ounces of cookies.

Contains one Digestive Biscuits tin tie package. The package contained one pound of cookies.

Contains one Country Cookies tin tie package. The package contained 14.1 ounces of four cookie varieties.

Contains three Rio Chocolate Fudge Cookies boxboard packages. Each box contained 14.1 ounces of cookies. The twin pack was introduced in 1981 and a new box was introduced in August 1982.

Contains one Tradition Oatmeal Cookies boxboard package. The box contained 14.1 ounces of cookies.

Contains three Breaktime Oatmeal Cookies boxboard packages. Each box contained 13 ounces.

Contains one WiseCracks TortillaSnacks Salsa boxboard package. The package contained 175 grams of snack crackers.

Contains three Simple Pleasures Oatmeal Cookies boxboard packages. Each box contained 11.5 ounces of cookies.

Contains three Simple Pleasures Lemon Thins boxboard packages. Each box contained 10.6 ounces of cookies.

Contains three Simple Pleasures Chocolate Thins boxboard packages. Each box contained 10.6 ounces of cookies.

Contains 13 colour photographs of cookie packages, samples of cellophane biscuit packages and a sales brochure.

Contains four tin tie biscuit packages. Includes Lemon Chiffon, Maple Walnut Cookies, Chateau Cookies, and Swiss Creme Cookies. Packages range in size from 15 to 16 ounces. The Swiss Creme Cookies package has a note on it stating that the product was discontinued in 1979.

Contains samples of cookie tin tie packages.

Contains candy and biscuit brochures. The brochures were originally in a binder and are separated by two dividers.

Contains 11 colour photographs of products, product brochures and a price list for biscuits and candy.

Contains 26 colour photographs of products and store displays, brochures, and price sheets.

Contains brochures for food service and Christmas biscuit and candy products.

Contains one sales training manual. The manual is divided into the following tabs: Introduction, Paper Work, Lease Cars, Selling Aids, Product Knowledge, Account Classification, Deals Promotions Commitments, Seasonal Candy, Merchandising, Types of Accounts, Selling Formula, Advice Ideas Helpful Hints, Realignments, Tin Tie Story, and Instructions in Detail.

Contains the Analysis of marketing and sales department by G. M. Brock, November 11, 1974, copy three of three. The report has an index and is divided into the following tabs: Organization Chart, Control, Delegation of Authority, Communication in the Marketing Department, Attitudes of Key Individuals, Surrey Operation, Organizational Strengths, Organization Objectives, Recommendations on Organizational Changes, Evaluation of Human Resources, Appendix 1 – Existing Job Descriptions, Appendix 2 – Draft Job Descriptions, Appendix 3 – Objectives, and Standards of Performance in Marketing Management.

Contains one sales manual. The manual is separated by the following dividers: Introduction, Index, 1. Dare Foods Ltd., 2. General Information, 3. Temporary Planning, 4. Selling Responsibility, 5. Selling Effectiveness, and 6. Policies & Procedures.

Contains one sales representative training and development program manual. The manual is divided into the following tabs: Conducting Training Workshops, and Sales Representative Training Modules including, 1. Role of the Dare Foods Sales Representative, 2. Territory Management, 3. Call Procedure/Pre-Call Planning, 4. Effective Sales Presentations, and 5. Handling Objections. This copy was the SDG manager's copy.

Contains one Policy and Procedures Manual. The manual is divided into tabs, includes table of contents and page numbers, a memorandum, a performance evaluation sheet, and copies of other forms.

Contains 77 colour slides that were used in a presentation at the National Sales Meeting held in Banff in 1989.

Contains 73 colour snapshots of in-store displays and contest displays including Haul in the Savings, Radio Cap displays, and Norca Tube displays.

Series consists of advertisements that were produced for radio and includes auditions by performers. Advertisements were produced by J. Walter Thompson Ltd., Newberry Sound Studio Co. Ltd., Custom Advertiser’s Commercials, and D’Arcy Masius Benton & Bowles Canada Inc. Series includes recordings of “Dream Sweet Dare,” “Lemon Creme Jingle,” and “The Magic Name is Dare.” Series consists of audio discs and includes audio reels and an audio cassette.

Contains one audio disc recording of The Magic Name is Dare jingle. The commercial promoted cookies, potato chips and candy. One-sided.

Contains one unlabelled audio reel recording.

Contains one audio cassette recording of the Vivant Vivant advertisement.

Series consists of television advertisements for Dare Foods Limited cookie, cracker and candy products. Television commercials were produced by MacLaren Advertising, Media House Productions, Enterprise Advertising, Benton & Bowles, D’Arcy Masius Benton & Bowles Canada Inc., TQS le mouton noir de la télé, and Télé-Métropole Inc. Commercials were broadcast throughout Canada, the United States, Japan and Germany and are in French, English, Spanish, Japanese and German. Series includes film reels, videocassettes, a CD-ROM and colour photographs.

Contains one film reel entitled Dare Historical Reel. The film reel consists of Dare Foods Limited television commercials between 1966 and 1976. Film includes "Treehouse," "Meadows," "Hansel & Gretel," "Swing," "Fishing," "Farm," "Chocolate Chip," "Variety," "Alice in Wonderland," "Treasure Island," "School Bus," "Gym," and "Dans l'Air." Several commercials are in French including "Chocolate Chip," "Alice in Wonderland," "Treasure Island," and "Dans l'Air." The majority of commercials are 60 seconds each in length.

Contains one film reel that includes Dare Foods Limited television advertisements "Treasure Island," and "Alice in Wonderland." Each advertisement is 60 seconds in length.

Contains one videocassette of competitor's advertisements produced between 1984 and 1988. The videocassette includes the following commercials:

• Dad’s – “3’ 8”,
• Oreo – “Open an Oreo,”
• Chips Ohoy [sic] – “Counting,”
• Keebler – “Mailman,”
• Mr. Christie – “Chewey,”
• Duncan Hines Chocolate,
• Chips Ohoy [sic],
• Beatrice Colonial,
• “Master Baker,”
• Duncan Hines – “Raining Chips"
• Country Fibre “Boy/Glasses"
• Country Fibre “Man/Glasses"
• Fudgee-O’s “Measuring Cookies"
• Peak Freans Bourbon Cream – “Cuckoo"
• Peak Freans Shortcake – “Fishbowl"
• Peak Freans Digestive – “Graduation"
• Peak Freans Fruit Cremes – “Figurines"
• Peak Freans Cookies – “Bon Voyage"
• Peak Freans Orange Chocolate – “Knights Cat"
• and Oreo Chocolate – Fudge Intro.

The advertisements are 15, 30, or 60 seconds each in length. A list of the advertisements, length, order, and production date is included.