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Archival description
Electrohome fonds.
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Subsidiaries.

File consists of photographs relating to subsidiaries of Electrohome, including Flexsteel, Fry & Blackhall, and Central Ontario Television Limited. Includes photographs from CKCO-TV: on sets, on location, Carl A. Pollock opening Channel 2 (Georgian Bay), and 1972 federal election coverage. Includes photographs of Flexsteel furniture and the showroom, a photograph of the Fry & Blackhall building, and a photograph of Carl A. Pollock meeting with other men.

Electrohome

The National Design Council chairman's award for design management : Electrohome presentation : 1972 (file 1 of 2).

File consists of material compiled for a presentation to the National Design Council for the chairman's award for design management. Includes company brochures, advertisements, catalogues, issues of company publications, news releases, press clippings, the 1971 annual report, photographs, and other material. Material is divided by the following tabs: Corporate literature, Public relations, Advertising, Working environment, and Exhibits & miscellaneous.

Electrohome

EVM-910.

File consists of nine photographs (plus duplicates) and six copy negatives of the EVM-910, -910R, -9R, and -9R2 video monitors. Some of the photographs have been mounted on board or attached to tracing paper and retouched by hand.

Electrohome

Catalogue : 1973 stereo line.

File consists of 75 transparencies used in the production of a catalogue advertising Electrohome's 1973 line of stereo hi-fi. Transparencies are divided into envelopes which are labelled according to the final brochure page numbers and stereo model names. Some transparencies are missing and there are also duplicates present.

Electrohome

Catalogue : 1973 television line (file 2 of 2).

File consists of 417 transparencies used in the production of a catalogue advertising Electrohome's 1973 line of televisions. Transparencies are divided into envelopes which are labelled according to the final brochure page numbers and television model names. Some transparencies are missing, and there are also duplicates present. Some of the transparencies are also used in the catalogue advertising the 1973 line of stereos.

Electrohome

Electronics : television (file 1 of 2).

File consists of photographs and two copy negatives of Electrohome television sets, consoles, and chassis, as well as receiver/monitors, including a photograph of Carl A. Pollock and Howard W. Main posing with a colour television chassis. Some photographs include typed cutlines, some include product identification on verso, and one has been mounted. Duplicate photographs are present.

Electrohome

The National Design Council chairman's award for design management : Electrohome presentation : 1972 (file 2 of 2).

File consists of material compiled for a presentation to the National Design Council for the chairman's award for design management. Includes company brochures, advertisements, catalogues, issues of company publications, news releases, press clippings, the 1971 annual report, photographs, and other material. Material is divided by the following tabs: Corporate literature, Public relations, Advertising, Working environment, and Exhibits & miscellaneous.

Electrohome

Facilities : Plant 3 and Plant 6.

File consists of two photographs (plus duplicates) and one slide of Electrohome's Plant 3 on Wellington Street and one photograph of Plant 6 in Kitchener's industrial park. File also includes a work order from a photography company.

Electrohome

EVD-12 V8 series.

File consists of two photographs (plus duplicates) and two copy negatives of a EVD-12 V8 series monitor chassis. Two copies of a photograph have been mounted on board and retouched by hand.

Electrohome

PB & SB 19C.

File consists of four copies of a photograph and one copy negative of the PB & SB 19C, possibly a stand to hold a monitor.

Electrohome

Deilcraft Triana dining room.

File consists of material relating to the Triana collection of dining room furniture from Deilcraft. Includes two photographs (plus copies) and three copies of a single-sheet advertisement.

Electrohome

Deilcraft : Stellarton.

File consists of nine photographs (plus duplicates) of the Electrohome plant, Deilcraft division, in Stellarton, Nova Scotia. Includes interior and exterior photographs of the plant, and photographs of employees at work.

Electrohome

Electrohome Limited : stereo and color TV : 1973 line.

File consists of a portfolio of material relating to publicity in the US for the 1973 line of stereo and colour television products, prepared by PRM Corporation (Chicago, IL). Includes a news release and two photographs with typed cutlines. Products featured are the 611 stereo and the Contour television.

Electrohome

Deilcraft Verona.

File consists of material relating to the Verona collection of occasional tables from Deilcraft. Includes five photographs (plus duplicates) and three copies of a single-sheet advertisement.

Electrohome

Catalogue : 1973 television line (file 1 of 2).

File consists of 417 transparencies used in the production of a catalogue advertising Electrohome's 1973 line of televisions. Transparencies are divided into envelopes which are labelled according to the final brochure page numbers and television model names. Some transparencies are missing, and there are also duplicates present. Some of the transparencies are also used in the catalogue advertising the 1973 line of stereos.

Electrohome

CCRT-3.

File consists of two photographs (plus duplicates) and three copy negatives of the CCRT-3 television set.

Electrohome

VTR [?] : Electrohome : RCA prototype.

File consists of material relating to the publicity of Electrohome's plans to market the SelectaVision MagTape system designed by RCA. Includes edited draft and final versions of news releases and photograph cutlines, correspondence and memoranda, and copies of news releases from RCA and Magnavox. File also includes an RCA press kit for the SelectaVision MagTape System, which contains Electrohome and RCA news releases, correspondence, product fact sheets, and seven photographs (plus copies) with typed cutlines.

Electrohome

Electrohome antiques : photographs.

Four snapshots of Electrohome antiques provided by W.J. Fowley, A buyer in the appliance division. The images are of A 1944 radio phonograph and A Highgate S model combined television, radio, phonograph.

Electrohome

Deilcraft Romana bedroom.

File consists of material relating to the Romana collection of bedroom furniture from Deilcraft. Includes one photograph, one transparency (plus duplicates), and a single-sheet advertisement.

Electrohome

Shier, Keith.

File consists of material relating to an announcement about the appointment of Keith Shier as Sales Manager, Major Accounts for Electrohome Consumer Electronic Products. Includes two portraits (plus duplicates), correspondence, a memorandum, a news release, and typed notes.

Electrohome

Expenses : 1973 lecture series.

File consists of material relating to the expenditures from the 1973 design lecture series. Includes original and copies of invoices, receipts, cheque requisition forms, and travel and expense vouchers; expense statements; correspondence and memoranda; a press clipping, an invitation list, and a typed copy of D.R. Steele's outline notes from his talk at the Waterloo lecture, entitled "The management of design in an industrial community". File also includes photographs of two of the speakers in the series.

Electrohome

Electrohome press kit : home entertainment products 1973-1974.

File consists of a portfolio of material relating to the 1973-1974 range of home entertainment products for Canadian and export markets. Includes news releases and six photographs of television sets and stereo consoles. Photographs have typed cutlines taped to them with details about the products, including price information.

Electrohome

Ontario trade and investment mission to the United Kingdom.

File consists of material relating to John A. Pollock's participation in an Ontario trade and investment mission to the United Kingdom led by Premier William G. Davis, in May 1973. Includes a group portrait and typed list identifying the people in the photograph, a letter from Premier Davis, and ephemera.

Electrohome

Annual report, 1973.

File consists of material relating to the content, production, and distribution of the 1973 annual report. Includes incoming and outgoing correspondence and memoranda; one photograph, four negatives and a slide of images used in the report; three folded drawings of the report layout; and page proofs of the report. File also includes correspondence from shareholders.

Electrohome

Loewen, Rick.

File consists of material relating to an announcement about the appointment of Rick Loewen as Regional Sales Manager, British Columbia, for the Consumer Electronic Products Division. Includes two portraits (plus duplicates), correspondence, a memorandum, draft and final versions of a news release, and a press clipping.

Electrohome

Sparks and Chips : 8 x 10s and contact prints.

File consists of photographs taken for use in the employee newsletter Sparks and Chips. Includes photographs and snapshots of employees, a Christmas party, a Deilcraft furniture showroom, a furniture show, and furniture design sketches; and contact sheets of Carl A. Pollock and John A. Pollock with other men on a plant tour, and women and men in a classroom setting.

Electrohome

Catalogue : 1974 television and stereo line (file 2 of 3).

File consists of material relating to the production of a 67-page bilingual catalogue advertising the [1974?] line of Electrohome home entertainment products. Includes the catalogue and 295 transparencies and 20 negatives of the images used in the catalogue. The transparencies and negatives were found in envelopes labelled according to the pages in the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Video monitor : Canadian introduction to new colour video monitor (Toronto).

File consists of material relating to publicity arrangements for the introduction of a colour video monitor with educational applications (ECRM-25) to Canadian markets. Includes incoming and outgoing correspondence and memoranda, photocopies of press clippings, news releases, ms. and typed notes, and an advertisement for the ECV-25N monitor. File also includes two photographs of video monitors, one with a typed cutline attached, and one depicting an installation at the stock exchange in Sao Paulo, Brazil.

Electrohome

Press kit : Electrohome Deilcraft/Flexsteel : Toronto Furniture Show, January 1974.

File consists of a portfolio of material relating to the introduction of new furniture designs at the 1974 Toronto Furniture Market, and publicity about Electrohome. Includes news releases, an interim year-end statement to shareholders, and glossy prints (plus duplicates and copy negatives) of three line drawings of furniture designs with typed cutlines.

Electrohome

U.K. branch opening.

File consists of material relating to the publicity arrangements for the launch and opening of the European sales office an showroom in Herne Bay, Kent (U.K.) Includes incoming and outgoing correspondence and memoranda, ms. notes, edited draft and final copies of news releases, and copies of press clippings. File also includes four photographs of International Press Europe staff in advertising material from the company, and product literature about the EVD-12 video data display unit.

Electrohome

Press kit : Stratford Festival of Fine Furniture : file kit : 1973.

File consists of a portfolio of material relating to publicity for an array of Flexsteel upholstered products introduced at the 1973 Stratford Festival of Fine Furniture. Includes nine photographs and typed cutlines, draft and final versions of news releases, brochures from Flexsteel and Imperial Furniture, memoranda, and ms. notes.

Electrohome

Radomsky, Ken.

File consists of material relating to an announcement about the appointment of Ken Radomsky as Regional Sales Manager, Manitoba and Saskatchewan, for the Consumer Electronic Products Division. Includes a portrait of Radomsky, memoranda, correspondence, and draft and final versions of a news release.

Electrohome

Robertson, John H.

File consists of material relating to an announcement about the appointment of John H. Robertson as Regional Sales Manager, Toronto and Eastern Ontario, for the Consumer Electronic Products Division. Includes two portraits of Richardson, memoranda, a letter, and a draft news release. One of the photographs has been retouched by hand.

Electrohome

Air purifier : EF-3.

File consists of material relating to the EF-3 electrostatic air cleaner and the Springaire electronic air cleaner. Includes four photographs (plus duplicates), two copy negatives, one transparency, one slide, and three copies of a single-sheet advertisement. Some of the photographs are composite images. File also includes a composite photograph of the AC2500 and AC3300 air conditioners.

Electrohome

Heater : HR11/HR12 (file 1 of 2).

File consists of six slides, five photographs, and two negatives (plus duplicates) of the HR11/HR12 and HR30 heaters, including close-up shots of the fan and the on/off switch. The HR11/HR12 is also called the Acorn heater.

Electrohome

Catalogue : 1974 television and stereo line (file 1 of 3).

File consists of material relating to the production of a 67-page bilingual catalogue advertising the 1974 line of Electrohome home entertainment products. Includes the catalogue and 295 transparencies and 20 negatives of the images used in the catalogue. The transparencies and negatives were found in envelopes labelled according to the pages in the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Correspondence : V.

File consists of 2 pieces of correspondence regarding Carl A. Pollock's sponsorship of the Vilakazi family of Swaziland through the Save the Children Fund. File also includes 2 photographs of the family.

Electrohome

Educator 25 (file 1 of 2).

File consists of one photograph (plus copies) and two copy negatives of the Educator 25 receiver/monitor.

Electrohome

Catalogue : 1974 television and stereo line (file 3 of 3).

File consists of material relating to the production of a 67-page bilingual catalogue advertising the [1974?] line of Electrohome home entertainment products. Includes the catalogue and 295 transparencies and 20 negatives of the images used in the catalogue. The transparencies and negatives were found in envelopes labelled according to the pages in the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Video monitor : introduction to the new colour video monitor, U.S.

File consists of material relating to publicity arrangements for the introduction of a colour video monitor with educational applications (ECRM-25) to U.S. markets. Includes incoming and outgoing correspondence and memoranda, a news release, ms. and typed notes, advertisements for the ECRM-25 and the ECV-25N monitors, a photograph of a monitor, and other material.

Electrohome

Portable stereo transparencies.

File consists of 21 transparencies and 1 negative used in the production of material advertising Electrohome portable stereos. Duplication among transparencies may exist.

Electrohome

Santiago stereo console.

File consists of three copies of a photograph and one copy negative of the Santiago stereo console.

Electrohome

Westminster stereo console.

File consists of a photograph, a copy negative, and a slide of the Westminster stereo console. Includes duplicates of the slide and the photograph.

Electrohome

ECRM-1921.

File consists of one photograph (plus duplicates) and one copy negative of the ECRM-19 receiver/monitor.

Electrohome

ECV-25N monitor and chassis.

File consists of four photographs (plus duplicates) and three copy negatives of the ECV-25N monitor and chassis, viewed from the front and back.

Electrohome

Miscellaneous photographs : 1974-1975.

File consists of five contact sheets, four photographs (plus duplicates), and one copy negative of the Electrohome audio visual control centre [at an exhibition?] and various sizes of chassis and receiver/monitors shot from different angles.

Electrohome

Deilcraft Le Chateau bedroom.

File consists of material relating to the Le Chateau collection of bedroom furniture from Deilcraft. Includes one photograph (plus duplicates), one transparency (a colour separation positive), and a single-sheet advertisement.

Electrohome

Catalogue : 1975 console stereo line.

File consists of material relating to the production of a bilingual catalogue advertising the 1975 line of Electrohome console stereo. Includes the catalogue and 27 transparencies of the images used in the catalogue. Transparencies are contained in envelopes labelled according to pages of the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Catalogue : 1975 television line.

File consists of material relating to the production of a bilingual catalogue advertising the 1975 line of Electrohome television products. Includes the catalogue and 50 transparencies and 5 slides of the images used in the catalogue. Transparencies and slides are contained in envelopes labelled according to pages of the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Klein, James F.

File consists of material relating to James F. Klein. Includes two portraits (plus duplicates); and a letter, memorandum, and news release relating to his appointment as Assistant General Manger of the Consumer Service Division.

Electrohome

Moss, Stan.

File consists of two portraits (plus duplicates) of Stan Moss.

Electrohome

Penson, Doug.

File consists of two portraits (plus duplicates) of Doug Penson.

Electrohome

Rudd, Frank.

File consists of material relating to an announcement about the appointment of Frank Rudd as Manager, Pacific Regional Service. Includes two portraits and a half-tone negative of Rudd, a memorandum, and copies of a news release.

Electrohome

Woodhouse, A.

File consists of two portraits (plus duplicates) of A. Woodhouse.

Electrohome

Electrohome design lecture series, 1974 (1) : section 4 : Montreal.

File consists of material from the fourth section of the binder Design lecture series, 1974 (1), relating to the planning of the 1974 lecture series, particularly the events in Montreal. This section is divided by the following tabs: Montreal, Speakers, Ducharme, Hacker, Nelson. Includes correspondence, memoranda, ms. notes, a schedule of events, biographies of speakers, a lecture series program, two copies of keynote speaker George Nelson's introductory talk entitled "Design: the universal necessity" (30 leaves), and several copies of a photograph of Nelson.

File also includes a reprint of an article by Nelson in the October 2, 1971 issue of Saturday Review of Literature entitled "Design, technology, and the pursuit of ugliness".

George Nelson was president of George Nelson and Company, Designers and Planners (New York, NY) and a partner in the architectural firm of Nelson and Chadwick.

Electrohome

News releases : 1974-1976 (file 1 of 2).

File consists of news releases issued during the years 1974-1976. File also includes a portfolio of material relating to projection screen television, annotated on the cover "dealer show press kit, master".

Electrohome

Montreal Furniture Mart : Electrohome press kit.

File consists of a portfolio of material relating to the introduction of new furniture designs at the 1974 Montreal Furniture Mart. Includes news releases and a photograph and two glossy prints of line drawings with typed cutlines taped to them with details about the products and design, including price information.

Electrohome

Hoffer, Rudolph.

File consists of material relating to the announcement about the appointment of Rudolph Hoffer as Manager, Ottawa Regional Service for Electrohome. Includes multiple copies of a news release and two portraits of Hoffer.

Electrohome

McQuarrie, Keith.

File consists of two portraits (plus duplicates) of Keith McQuarrie.

Electrohome

EVM-1410.

File consists of two photographs (plus one duplicate) and two copy negatives of the EVM-1410 video monitor. The photographs have been mounted on board and retouched by hand.

Electrohome

Plant photos : commercial products.

File consists of 2 contact sheets and 36 negatives of Electrohome employees at work on production lines manufacturing monitors and other commercial products.

Electrohome

Deilcraft Spanish Court bedroom.

File consists of material relating to the Spanish Court collection of bedroom furniture and the San Diego armoire from Deilcraft. Includes two photographs (plus duplicates) two copy negatives, one transparency, and a single-sheet advertisement.

Electrohome

La Salle stereo console.

File consists of a photograph, a copy negative, and two slides of the La Salle stereo console. Includes duplicates of each slide and the photograph.

Electrohome

Valdez stereo console.

File consists of a three copies of a photograph, one copy negative and one slide (plus duplicates) of the Valdez stereo console.

Electrohome

Press kit : Electrohome Deilcraft/Flexsteel : Toronto Furniture Show, January 1975.

File consists of a portfolio of material relating to new furniture groupings by Deilcraft and Flexsteel to be unveiled at the 1975 Toronto Furniture Market. Includes news releases and product literature, as well as a photograph, two glossy prints of line drawings, and two negatives of furniture products. Some photographs have typed cutlines taped to them with details about the products and design.

Electrohome

Press kit : home entertainment products 1974-1975.

File consists of a portfolio of material relating to the 1974-1975 range of home entertainment products for Canadian and export markets. Includes a news release and six photographs of television sets and stereo consoles. Photographs have typed cutlines taped to them with details about the products. Front of press kit is annotated "master."

Electrohome

Dippel, William.

File consists of two portraits (plus duplicates) of William Dippel.

Electrohome

Ennis, Michael.

File consists of two portraits (plus duplicates) of Michael Ennis.

Electrohome

Fraser, Harold.

File consists of two portraits (plus duplicates) of Harold Fraser.

Electrohome

Santa Monica television console.

File consists of a photograph, a copy negative, and a slide of the Santa Monica television console. Includes duplicates of the slide and the photograph as well as a red transparency overlay for the photograph.

Electrohome

Stuart television set.

File consists of three copies of a photograph and one copy negative of the Stuart television set.

Electrohome

Vermont television console.

File consists of a three copies of a photograph, one copy negative and one slide (plus duplicates) of the Vermont television console.

Electrohome

Catalogue : 1975 component stereo line.

File consists of material relating to the production of a bilingual catalogue advertising the 1975 line of Electrohome component stereos. Includes the catalogue and 12 transparencies of the images used in the catalogue. Transparencies are contained in envelopes labelled according to pages of the catalogue on which the images are found. Duplicates among transparencies may exist.

Electrohome

Murray, D.J.

File consists of two portraits (plus duplicates) of D.J. Murray.

Electrohome

Washburn, Jim.

File consists of three portraits (plus duplicates) of Jim Washburn.

Electrohome

Electrohome design lecture series, 1974 (1) : section 2 : Toronto.

File consists of material from the second section of the binder Design lecture series, 1974 (1), relating to the planning of the 1974 lecture series, particularly the events in Toronto. This section is divided by the following tabs: Toronto, Speakers, and Mantle. Includes correspondence, ms. notes, biographies and photographs of speakers, and press listings.

Electrohome

News releases : 1974-1976 (file 2 of 2).

File consists of news releases issued during the years 1974-1976. File also includes a portfolio of material relating to projection screen television, annotated on the cover "dealer show press kit, master".

Electrohome

EVM-1710R.

File consists of one photograph and two copy negatives of the EVM-1710R video monitor. A piece of tracing paper has been taped to the photograph and it has been retouched by hand.

Electrohome

Annual report, 1974.

File consists of material relating to the content, production, and distribution of the 1973 annual report. Includes incoming and outgoing correspondence and memoranda; draft pages (some annotated); and photographs, halftone printing proofs, negatives, and transparencies of images used in the report.

Electrohome

Video monitor : introduction to the PAL colour monitor, U.S. & Canada.

File consists of material relating to publicity arrangements for the introduction of the PAL colour video monitor to Canadian and U.S. markets. Includes draft and final versions of news releases and photograph cutlines, a memorandum, a list of press contacts, a list of monitor models, and price lists. File also includes a photograph of two men standing with a monitor.

Electrohome

Press kit : Stellarton furniture plant, March 28, 1974.

File consists of a portfolio of material relating to Electrohome's purchase of a wood-working plant in Stellarton, NS. Includes news releases and other publicity material, an Electrohome brochure, and two photographs, one with a typed cutline, depicting officials of Electrohome and Industrial Estates Limited signing documents and viewing a map. Portfolio is annotated "master".

Electrohome

Alguire, William A.

File consists of two portraits (plus duplicates) of William A. Alguire and a news release announcing his appointment as Comptroller at Electrohome.

Electrohome

Javelin television set (file 2 of 2).

File consists of a photograph, a copy negative, and three slides of the Javelin television set. Photograph has been pasted to board and retouched by hand. Includes duplicates of each slide.

Electrohome

Spectrum television set.

File consists of three copies of a photograph and one copy negative of the Spectrum television set.

Electrohome

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