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Electrohome
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Electrohome dealers and branches.

File consists of a photograph of an Electrohome dealer in New York, the store front of the Hydro Shop (Waterloo, ON?), and the Vancouver branch of Electrohome.

Electrohome

Television and stereo product literature (file 1 of 2).

File consists of advertising material for Electrohome television and stereo products, in the form of leaflets, catalogues, and single-sheet advertisements. Some material is stamped with order information. File also includes a 1964 price list, fabric swatches for the Circa 704 chair, and veneer samples. Material probably belonged to Bern Ellis, Advertising Manager.

Electrohome

Visual material : file 22.

File consists of nine photographs (plus some duplicates) of employees at work on various production lines, including motors, stereos, and circuit boards.

Electrohome

Dominion Life Assurance Company : board of directors meeting.

File consists of four photographs taken at a Domintion Life Assurance Company board of directors meeting. Includes a photograph of the directors, including Carl A. Pollock, seated around a table for a meal; and three photographs of [the chairman] presenting gifts to Alfred S. Upton upon retiring as president and to two other unidentified men.

Electrohome

Slides : plants and products.

File consists of 11 slides of the exterior of various Electrohome plants, including several aerial shots, and 6 slides of various television and stereo products.

Electrohome

Baker, Bob.

File consists of two portraits (plus duplicates) of Bob Baker.

Electrohome

Rayner, Earl.

File consists of three portraits (plus duplicates) of Earl Rayner.

Electrohome

Wilhelm, Clare.

File consists of three portraits (plus duplicates) of Clare Wilhelm.

Electrohome

Appliances : air conditioners.

File consists of ten photographs of Electrohome air conditioners, some of which include product deification on verso. File also includes a news release.

Electrohome

Appliances : air purifiers.

File consists of eight photographs of Electrohome air purifiers, one of which includes a typed cutline. Duplicate photographs are present.

Electrohome

Award winners.

File consists of five photographs of Electrohome employees receiving awards. Some of the photographs include identification on verso. Some photoraphs include Carl A. Pollock.

Electrohome

Deilcraft furniture : finishing line process.

File consists of eight photographs of employees at work on the Deilcraft furniture finishing line, depicting the various stages of the process. File also includes a piece of cardboard on which each stage is briefly identified.

Electrohome

Electronic organs.

File consists of photographs of Electrohome electronic organs, an organ concert, organ dealer stores, and employees working on organ production lines. Some photographs include product identification on verso.

Electrohome

Intercom.

File consists of a photograph of an Electrohome intercom system.

Electrohome

Catalogue pages : loose.

File consists of three sample pages used in catalogues advertising Electrohome home entertainment products. One has stamp indicating receipt from printer by [advertising department].

Electrohome

Television and stereo product literature (file 2 of 2).

File consists of advertising material for Electrohome television and stereo products, in the form of leaflets, catalogues, and single-sheet advertisements. Some material is stamped with order information. File also includes a 1964 price list, fabric swatches for the Circa 704 chair, and veneer samples. Material probably belonged to Bern Ellis, Advertising Manager.

Electrohome

It's a big wide colorful world.

File consists of a reprint of a large leaflet advertising Electrohome television and stereo products. Back page of leaflet states "as advertised in Maclean's Magazine".

Electrohome

Organs : leaflets.

File consists of material advertising electronic organs in the form of a small leaflets.

Electrohome

Viking : Rover portable television.

File consists of two sheets advertising the Rover E7P 2721 portable television from Viking, intended for insertion into a binder with other product literature.

Electrohome

Viking : television and stereo merchandise and price information.

File consists of advertisements for Viking television and stereo products, in the form of single-sheets intended for insertion into a binder with other product literature. Retail prices have been added (ms.). File also includes two memoranda to Carl A. Pollock from J.G. Tufts.

Electrohome

Research : news releases.

File consists of five news releases and nine typed cutlines to accompany product photographs.

Electrohome

Sales kit : now from Canada's largest stereo laboratories : so much quality to sell at an amazingly low price.

File consists of two portfolios of material relating to a promotional campaign for the Chancellor stereo, the Chancellor television, and Electrohome hi-fi stereo features. Includes single-sheet advertisements and other product literature, radio announcement scripts, dealer advertisements, point-of-purchase advertising, and information for dealers.

Electrohome

Sales manual 6.

File consists of material relating to the advertisement of Electrohome products, including phonographs, stereos, televisions, radios, dehumidifiers, fans, and intercom systems. Includes single-sheet advertisements, price lists, dealer advertisements, car radio installation guides, and information for dealers. Material is divided by the following tabs: Custom products, Radio & phonograph, Intercom, and Merchandising aids; and was probably compiled and kept by a dealer or distributor.

Electrohome

Clippings.

File consists of a letter and postcard to Carl A. Pollock from John Koegler, photographs of Koegler and his house in Hawaii, and 2 press clippings on award-winning annual reports and Electrohome's developments in reverse osmosis.

Electrohome

Speeches : 1960-1964.

File consists of ms. and typed speeches written and presented by Carl A. Pollock in 1960 and 1964 relating to the Dominion Life Assurance Company, the post-war Canadian economy, and the electronics industry. Speeches included are: Untitled remarks, 2 leaves, presented at the Dominion Life Assurance Company annual meeting in 1960 Untitled remarks, 4 leaves, presented at the Dominion Life Assurance Company annual meeting in 1964 Untitled statement of the Board of Directors of the Dominion Life Assurance Company expressing appreciation to Alfred S. Upton upon retiring as president Untitled speech and notes, 45 leaves, presented at an EIA [Electronics Industry Association?] luncheon

Electrohome

Corporate manpower development program.

File consists of material relating to the development of a management development program for 1974. Includes memoranda with plans and schedules for seminars; photocopies and reprints of articles and case studies about management by objectives, motivation, and leadership; and ms. notes.

Electrohome

Board of directors : photographs.

File consists of material relating to the Electrohome board of directors from 1960 to 1986. Includes contact sheets and photographs of the board of directors and an [annual meeting?] in [1981?], photographs of the board of directors in the 1960s, portraits of board members and senior managers, memoranda and correspondence, draft and final versions of a news release, and a press clipping.

Portraits are of: directors W.A. Moeser, G.S. Dembroski, S.A. Wilgar, W.A. Bean; and senior managers Carl A. Pollock, B. Ellis, G. Duern, M. Monteith, H.W. Main, and D.H. Johnston. Includes multiple copies of some photographs.

Electrohome

Dahmer, Eugene G.

File consists of a portrait (plus duplicates) of Eugene Dahmer, and a photograph and a snapshot of Dahmer playing an organ.

Electrohome

Packer, Ed J.

File consists of three copies of a portrait of Ed J. Packer.

Electrohome

Annual meetings.

File consists of photographs taken at Electrohome annual meetings. Includes photographs of Carl A. Pollock. Duplicate photographs may be present.

Electrohome

Appliances : humidifiers.

File consists of photographs of Electrohome humidifiers. Some photographs include product identification on verso and some include typed cutlines. Duplicate photographs are present.

Electrohome

Appliances : production.

File consists of two photographs of employees in appliance product facilities, and three copies of a photograph of the Appliance Division plant (Plant 4).

Electrohome

Buildings and signs.

File consists of photographs and snapshots of Electrohome plants, warehouses, offices, and subsidiaries, including exterior, aerial, and interior shots. Some photographs contain identification on verso. File also includes a photograph of the Physics Building at the University of Waterloo during construction.

Electrohome

Deilcraft : awards, conferences, and products.

File consists of 33 photographs of Deilcraft showrooms and displays, Deilcraft furniture, Deilcraft conferences and the Canadian Furniture Mart, and design awards received at furniture shows. Deilcraft lines identified in the photographs include Accent, Burgundy, Montego, Cortina, and Madrid. File also includes two news releases about Deilcraft furniture and line drawings of furniture pieces taped to paper.

Includes photo of CAP with Luigi Tiengo and award received, and photo of CAP and another man with an award.

Duplicates of photographs may be present.

Electrohome

Electronics components.

File consists of photographs of Electrohome stereo components and consoles and photographs of closed-circuit television systems applications. Some photographs include typed cutlines or identification on verso. File also includes two paste-ups and ms. notes.

Electrohome

Electronics : production.

File consists of seven photographs of employees at work on television, stereo, and phonograph production and distribution lines. File also includes a memorandum

Electrohome

Electronics : television (file 2 of 2).

File consists of photographs of Electrohome television sets, consoles, and receiver/monitors, as well as the RCA SelectaVision MagTape system and stock market quotation video display systems. Some photographs include typed cutlines and some include product identification on verso. Duplicate photographs are present.

Electrohome

Product pictures : colour TV.

File consists of material relating to the introduction of a 19" colour television set for domestic and international markets, and of an eleven-model range of colour television units. Includes four photographs of colour television sets on display in a showroom and on the production line. Some photographs have a typed cutline with details about the product, including price information.

Electrohome

Product pictures : stereo.

File consists of 12 photographs (plus duplicates) of stereos. Models and lines identified are: SC 392, 711, Tempo, Manhattan, Graphic, Westmount, Circa 789, and Circa 850. Some photographs have a typed cutline taped to them with details about the product, including price information. File also includes 3 copies of a page clipped from a magazine article on the 'lunar look' in furniture, noting Electrohome's Space Bubble phonograph.

Electrohome

Visual material : file 25.

File consists of nine photographs (plus copies) of stereo consoles. Some photographs have typed cutlines attached to them. Includes photographs of John A. Pollock and Howard W. Main posing with stereo consoles.

Electrohome

Visual material : file 44.

File consists of transparencies and photographs of products from the Electrohome museum collection, most of which were taken in 1996 for use in the book Visionary Thinking: the Story of Canada's Electrohome. Includes transparencies and photographs of phonographs, radios, televisions, stereos, and product labels. Duplicate images are present.

Electrohome

Press clippings : 1960-1969

File consists of press clippings relating to Electrohome for the period 1960-1969. File also includes an issue (vol. 23, no. 5, 1964) of the employee newsletter Sparks and Chips.

Electrohome

Pollock, Carl A. : group photographs.

File consists of four group photographs containing Carl A. Pollock. Two photographs were taken at an unidentified event, one was taken with employees completing 40 years of service in 1969, and one is possibly the Board of Directors or the executive committee, including John A. Pollock, in 1977.

Electrohome

Rolodex of Carl A. Pollock.

File consists of a rolling index containing telephone contact information. Carl A. Pollock's name is engraved on the top.

Electrohome

National sales conference : 1960 means profit for you.

File consists of single-sheet advertisements for Electrohome consumer products for distribution at a national sales conference (June 5-7, 1960, in Preston, ON). File also includes a sales aid price list and summaries of advertising coverage for 1960.

Electrohome

Sales manual 5.

File consists of a portfolio of product literature about Electrohome consumer products and a typed regional advertising plan. Product literature is mostly single-sheet advertisements intended for insertion into a binder.

Electrohome

History of Electrohome : Mrs. Pollock (file 1 of 2).

  • SCA207-GA186-45-2636
  • File
  • [196-?]-1987, predominantly 1986-1987
  • Part of Electrohome fonds.

File consists of material relating to a history of Electrohome written by Joyce Pollock. Includes one full and one partial typed copies of the manuscript (both annotated), a memorandum from Robert Lovell with his comments on the manuscript, and a memorandum to John A. Pollock about company history books. File also includes ms. notes and an article (photocopy) about the history of humidifier production at Electrohome.

Electrohome

Project "X".

File consists of material relating to the publicity arrangements for Perception Modules (modular home entertainment products). Includes incoming and outgoing correspondence and memoranda, news releases, ms. notes, reprinted copies of a Globe and Mail article about the products (August 29, 1961), and three photographs (plus copies) of the products.

Electrohome

Sales kit : 12 month warranty promotion programme.

File consists of a portfolio of material for dealers and distributors relating to the promotion of Electrohome's 12 month warranty program. Includes a form letter, photocopied press clippings, advertisements, a banner, and a mail-in warranty card.

Electrohome

Sales kit : 360 degree satellite sound promotion programme.

File consists of a portfolio of material for sales staff and dealers relating to the satellite sound party promotional campaign. Includes instructions for sales staff and for dealers, product literature, advertisements, advertising schedules, and radio announcement scripts.

Electrohome

Sales kit : automatic intercom device promotion programme.

File consists of a portfolio of material for sales staff and dealers relating to the promotion of the automatic intercom device (A.I.D.). Includes instructions for sales staff, product literature, advertisements, and advertising schedules.

Electrohome

Visual material : file 15.

File consists of a photograph of a model with an Electrohome phonograph, and a photograph of employees with the first organs off the production line in Plant 3.

Electrohome

Carl A. Pollock : press clippings.

File consists of press clippings relating to Carl A. Pollock for the year 1961. Subjects include Pollock's involvement with the Canadian Manufacturers' Association, the National Design Council, and the Ontario Research Foundation; his comments about free enterprise, Canadian industry, and education; and Pollock's house.

Electrohome

Sparks and Chips : covers.

File consists of photographs for use on the covers of the employee newsletter Sparks and Chips. Includes photographs of general and seasonal scenes (e.g. boating, a park, a war memorial, highway traffic, a pumpkin person, Electrohome's outdoor nativity) and scenes enacted by employees (e.g. picnic, camping); photographs of products and employees, and other subjects. One of the photographs has been mounted on board and retouched by hand.

Electrohome

Viewpoint photos : before 1963.

File consists of photographs and snapshots of Electrohome employees, taken for use in the "Viewpoint" column of the employee newsletter Sparks and Chips. Some of the photographs contain identification on verso, and some have been mounted on paper.

Electrohome

Press conference : Dr. Charles F. Wilson and Carl A. Pollock.

File consists of a portfolio of material relating to a press conference for Dr. Charles F. Wilson (Consul General for Canada at Chicago) and Carl A. Pollock. Includes typed biographical sketches of Wilson and Pollock, a typed Electrohome fact sheet, portraits of Wilson and Pollock, and a photograph of Pollock's wife Helen.

Electrohome

Television and stereo : brochures : 1960s.

File consists of advertising material for stereo/high-fidelity, television, and record players from the 1960s. Advertisements are in the form of single sheets and brochures intended for insertion into a binder of other product literature.

Electrohome

Miscellaneous : company activities.

File consists of three photographs of various activities around Electrohome, including a product or sales demonstration and group photograph taken at an inventor's night.

Electrohome

Production : appliances.

File consists of eight photographs of employees working on appliance production lines. Some photographs include identification on verso.

Electrohome

Satellite sound.

File consists of material relating to the promotion of Electrohome's Satellite Sound system and the satellite sound concept. Includes incoming and outgoing memoranda and correspondence, typed notes, leaflets, news releases, ms. notes, an advertisement proof, two photographs (plus copies) of the sound system, and copies of a typed paper by Ernest J. Leggett (Engineering Department) on Electrohome's 360� Satellites (3 leaves).

Electrohome

McDonnell, Gerry.

File consists of copies of a portrait and two snapshots of Gerry McDonnell.

Electrohome

Sales kit : it's the season for selling.

File consists of four portfolios of advertising material for sales staff and dealers for the 1961 Christmas promotion. Each portfolio includes instructions for sales staff, a banner, advertisements, radio announcement scripts, product literature, rules for a window display contest, and other material. Products featured in the sales kit include stereo and television consoles, portable phonographs, clock and table radios, and intercom systems.

Electrohome

Annual report, 1960.

File consists of three copies of the 1960 annual report for Dominion Electrohome Industries Limited.

Electrohome

Selected pages from annual reports : 1960-1995.

File consists of photocopies of selected pages from Electrohome's annual reports for the years 1960-1995. Pages photocopied and stapled together from each report include the list of directors and officers, financial highlights, facilities and addresses, and the list of products and services produced by Electrohome.

Electrohome

U.S. market.

File consists of material relating to Electrohome dealers in the U.S., and in particular to Kyle's for Better Living (Pueblo, CO). Includes news releases, press clippings of advertisements for Kyle's, and nine photographs (plus duplicates) of meetings, the remodeling at Kyle's, and the Castanet high-fidelity stereo.

Electrohome

Just a few facts about Electrohome.

File consists of three copies of a brochure containing a timeline of significant milestones in the life of Electrohome from 1907 to 1961.

Electrohome

Research : W. E. Curry : correspondence and memoranda.

File consists of material relating to radio engineering and broadasting, the inventory and sales of radio and television sets, and other activities of W.E. Curry, general manager of the Consumer Electronics Division of Electrohome. Includes memoranda and correspondence, inventory and distributor performance reports, press clippings, and other material.

Electrohome

Sparks and Chips : 1961.

File consists of the employee newsletter Sparks and Chips from 1961. Includes 11 issues: vol. 24 no. 1-8 and 10-12.

Electrohome

Radio : clock radio brochures.

File consists of adverting material for clock radios. Includes several versions in the form of single sheets intended for insertion into a binder with other product literature.

Electrohome

Reaction to September 12, 1962 statement.

File consists of material relating to a statement made by Carl A. Pollock as president of the Canadian Manufacturers' Association about Canada's economic situation that was misrepresented in a Canadian Press dispatch, and Pollock's attempts to correct the mistake. Includes correspondence and press clippings.

Electrohome

A & C Boehmer Limited : Carl A. Pollock (file 1 of 4).

File consists of material relating to the administration of A & C Boehmer, Limited, and in particular the financial situation of the company and the transfer of shares.

Includes incoming and outgoing correspondence (some copies); ms. notes; financial statements and auditors' reports; reports to company directors; accountants' reviews of proposals and purchase offers; agreements; inventory adjustment lists; a copy of the company's business plan for 1975-1977; a list of employees and their job descriptions; Dun and Bradstreet business information reports; and an insurance policy.

Electrohome

A & C Boehmer Limited : Carl A. Pollock (file 4 of 4).

File consists of material relating to the administration of A & C Boehmer, Limited, and in particular the financial situation of the company and the transfer of shares.

Includes incoming and outgoing correspondence (some copies); ms. notes; financial statements and auditors' reports; reports to company directors; accountants' reviews of proposals and purchase offers; agreements; inventory adjustment lists; a copy of the company's business plan for 1975-1977; a list of employees and their job descriptions; Dun and Bradstreet business information reports; and an insurance policy.

Electrohome

Monteith, Maurice.

File consists of four portraits (plus duplicates) of Maurice Monteith.

Electrohome

Reutz, Harold J.

File consists of material relating to Harold J. Reutz. Includes 5 portraits (plus duplicates) of Reutz and a contact print of Reutz standing with four unidentified men, a news release, a letter, ms. notes, and biographical information. One of the portraits is mounted in a cardboard frame.

Electrohome

Production pictures : 1962-1964.

File consists of four photographs of employees posing with equipment and products at various stages of production. One photograph contains annotation on verso "Sparks & Chips - April 1962, Electrohome first with optical scanner".

Electrohome

Tour groups and visitors.

File consists of nine photographs of tour groups and visitors to Electrohome's plants and showroom. Some of the photographs include descriptions on verso.

Electrohome

Union-management committee meetings : minutes : 1962-1967.

File consists of copies of minutes from meetings of the union-management committee at Electrohome. Includes minutes from 20 meetings from the years 1962 to 1967. File also includes copies of correspondence, memoranda, and news releases; and proposals regarding the 1965 labour contract.

Electrohome

Sales kit : Electrohome Kinsman.

File consists of three portfolios of material for sales staff and dealers relating to Electrohome Kinsman electronic organs. Portfolios include product literature, advertising schedules, advertisements, memoranda and instructions for sales staff, a price list, banners, and a point-of-purchase display. One portfolio relates specifically to the Rhythm King organ, and one portfolio is incomplete.

Electrohome

Sales kit : new Electrohome volume-sales priced stereo hi-fi to build store traffic and profits for you.

File consists of a portfolio of advertising material for sales staff and dealers relating to a promotional campaign for the Cascade stereo hi-fi. Includes a memorandum and instructions for sales staff, advertisements, radio announcement scripts, and product literature. Portfolio itself folds out into a large sample advertisement.

Electrohome

Sales promotion : V.I.P. : very important prizes.

File consists of a portfolio of material for sales staff relating to the V.I.P. [Very Important Prizes] campaign. Includes campaign rules, price lists, product literautre, and a form letter to sales staff.

Electrohome

Annual report, 1961.

File consists of the 1961 annual report for Dominion Electrohome Industries Limited.

Electrohome

Employee's store.

File consists of three photographs of the Electrohome employee's store.

Electrohome

Sparks and Chips : 1962.

File consists of the employee newsletter Sparks and Chips from 1962. Includes 11 issues: January, February, March, April, May, June, July, August, October, November, and December. File also includes one special bulletin.

Electrohome

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