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Dare Foods Limited. Dare, Bryan
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DARE Centennary Video, 1992, transfer from VHS.

A video created to celebrate Dare Foods Limited’s centennial anniversary (1892-1992). The video features a speech from Carl Dare, owner, as well as a variety of photographs from anniversary events and store displays. The video was digitized in 2019 and is available in two digital formats (mp4, avi). The running time of the video is 9 min., 14 sec.

This file also includes one letter written by Bryan Dare to University of Waterloo. Special Collections & Archives briefly describing the purpose of the anniversary video.

Dare Foods Limited

Loney's : dried soup containers.

Six containers for different flavours of Loney's dried soups including beef, vegetable, chicken, onion, and fat-free onion.The containers for the beef, vegetable, chicken and fat-free onion dried soups are cylinder in shape and made of plastic. The container for the onion soup is a square carton and made of paperboard. The labeling on all of the containers is written in English and French.

This file also includes a memorandum written by Bryan Dare providing detailed historical information about the history of Loney's, and its relationship to Dare Foods Limited.

Dare Foods Limited

Pinto promotion.

A copy of Dare Cookie News, volume 1, no. 1 released in 1975. The front page of this volume highlights the pinto promotion, which was launched by Dare Foods Limited in 1975. The promotion involved the give-away of seven Ford Pinto station wagons, the distribution of over 3 million coupons, in-store displays of Dare cookies and the placement of point of purchase advertising material throughout Ontario. The promotion was likely launched to encourage certain supermarket chains to relist Dare products following the strike in 1972.

This file also includes a memorandum written by Bryan Dare providing detailed historical information about the pinto promotion.

Dare Foods Limited